HEC Paris - Certificate - Luxury Strategy

Ryan Pleva






« If you are lucky enough to be chosen for this incredible program, make sure you take full advantage of the tools at your fingertips »

Ryan Pleva
HEC MBA 2011
Product Manager for L'Oréal Luxury Products, Designer Fragrances Division




« For me, participating in the Luxury Strategy Certificate was a no-brainer. I had come to HEC-Paris to study towards an MBA at the global center of the industry I loved and where many alumni hold strategic roles at important global brands. Our professors had experience at the top companies: Louis Vuitton, Hermes, Yves Saint Laurent, and Givenchy among others. The speakers had incredible first hand knowledge of different product categories in the Luxury Industry such as Jewerly, Fashion, Beauty, Travel, and Spirits.

We also profited from working on real-time strategy projects for Gucci Group, where we were able to see some of our recommendations integrated into their strategy only a few months later.  Shortly after finishing my MBA studies in December, I began working at L’Oreal, in Paris, for the Luxury Division, developing products in the perfume category. I use the knowledge I gained from the certificate everyday in my role here.

If you are lucky enough to be chosen for this incredible program, make sure you take full advantage of the tools at your fingertips. The speakers are open and honest and full of incredible information. You will never be able to speak so frankly with members of the industry again!
»

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Interview made in May 2011


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