Faculty Directory

HALBHEER Daniel

Daniel HALBHEER

Associate Professor

Marketing

Member of CNRS-GREGHEC Research Group


Daniel Halbheer holds a Doctorate in Economics from the University of Zurich (Switzerland).

In his research he develops analytical models that attempt to address questions such as how attribution biases affect managerial decisions about price and product quality or how managers should fight payment evasion using pricing and privately enforced fines. Daniel's work has appeared in the International Journal of Research in Marketing, the Journal of Economic Behavior and Organization, Games and Economic Behavior, and other journals. He is the winner of the 2014 IJRM Best Paper Award.

Prior to joining HEC in 2014, he taught various courses in Business Strategy, Managerial Economics, and Game Theory to both graduate and undergraduate students at the University of St. Gallen (Switzerland) and the University of Zurich. Daniel currently teaches the Marketing Core Course in the Grande École Program and a course in Marketing Science in the PhD program.

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