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Nouveaux instruments juridiques de l'Union européenne - Évolution de la méthode communautaire

Nouveaux instruments juridiques de l'Union européenne - Évolution de la méthode communautaire

A. VAN WAEYENBERGE

Larcier

2015



Nudging and the Law: What can EU Law learn from Behavioural Sciences?

Nudging and the Law: What can EU Law learn from Behavioural Sciences?

A. ALEMANNO, A. L. SIBONY

Hart Publishing

2015



Behavioural sciences provide a better understanding of human decision-making. Increasingly, governments around the world are keen to rely on these insights for reshaping public interventions in a wide range of policy areas such as energy, health, financial services and data protection. When policy-making meets behavioural sciences, more effective and lower cost regulations can emerge in the form of default rules, smart disclosure and simplification requirements. While behaviourally-informed regulation has a huge potential, it also attracts legitimacy and practicability concerns. Nudge and the Law explores the legal implications of the emergent phenomenon of behavioural regulation by focusing on the challenges and opportunities it may offer to EU policy-making and beyond

Keywords: EU Law ; Nudge ; Behavioural sciences ; Behavioural economics ; Paternalism

Organizations, Strategy and Society: The Orgology of Disorganized Worlds

Organizations, Strategy and Society: The Orgology of Disorganized Worlds

R. DURAND

Routledge, New York

2015



Organizations are ubiquitous, from clubs and associations to firms and public agencies. They confer meaning to all of us, and our attachment to and membership of organizations have a profound effect on all areas of our lives. However, in our increasingly turbulent world, these organizations run the risk of disappearing or losing their legitimacy, creating a sense of pointlessness and absurdity.Organizations, Strategy and Society: The Orgology of Disorganized Worlds draws on neo-institutional and strategy theories of competitive advantage and develops an integrative approach to theorizing organizations and their behaviors, termed ‘orgology’. It explains that organizations can act strategically to protect and renew the meaning that individuals give to their lives. In so doing, organizations that survive and thrive impose their logics on society, thereby influencing what is legitimate or not. In turn, individuals must reinterpret their multiple associations with organizations and contribute to reinforcing or inhibiting social evolutions. This new way of understanding organizations’ relationships with society results in a reconsideration of management and the role of individuals in building their future.This book will be of interest to students at all levels, to researchers in organizational studies, strategic management and sociology, as well as to people willing to reorganize their world

Regulating Lifestyle Risks The EU, Alcohol, Tobacco and Unhealthy Diets

A. ALEMANNO, A. GARDE

Cambridge University Press

2015



This collection of essays looks at the role the European Union could and should play in promoting healthier lifestyle, in light of the moral, philosophical, legal and political challenges associated with the regulation of individual choices. By tackling the main non-communicable diseases (NCD) risk factors (tobacco consumption, harmful use of alcohol, unhealthy diets and lack of physical activity), the contributors endeavour to identify common themes and determine whether and, if so, to what extent the lessons learned in relation to each area of EU intervention could be transposed to the others. By focusing on the European Union legal order, the book highlights both the opportunities that legal instruments offer for NCD prevention and control agenda in Europe, as well as the constraints that the law imposes on policy-makers.First systematic analysis of an emerging EU lifestyle policy, which will appeal to those interested in the EU's public health mandate Multiple viewpoints from renowned experts on the study and practice of lifestyle risk regulation Offers a normative perspective on what the EU could and should do to engage with non-communicable diseases prevention

Evaluation financière de la marque

Evaluation financière de la marque

H. PHILIPPE, L. PAUGAM, D. AGUILAR

Economica

2014



Dans notre économie tournée vers l immatériel, les marques sont probablement l actif le plus fréquemment rencontré. Elles sont aujourd hui perçues comme une composante essentielle de la valeur financière des entreprises. Pourtant la marque est un actif immatériel complexe et son évaluation demeure un exercice délicat mobilisant une variété de connaissances : juridiques, économiques, financières, sectorielles et marketing. À partir de méthodologies rigoureuses, d une analyse du monde de l économie de l immatériel et d une réflexion sur les limites des technologies modernes d évaluation, cet ouvrage donne un éclairage théorique et opérationnel aux problèmes soulevés par l évaluation financière des marques. Il permet de répondre aux interrogations sur la valeur financière de la marque. Comment peut-on l appréhender ? Comment estimer sa valeur de façon objective ? Comment comprendre que certaines marques sont valorisées pour des millions d euros, alors que les sociétés qui les portent sont en pertes structurelles ? Cet ouvrage s adresse aux analystes financiers, auditeurs, préparateurs de comptes, dirigeants ainsi qu aux étudiants


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