Articles

A Benefit Congruency Framework of Sales Promotion Effectiveness

G. LAURENT, B. Wansink, P. Chandon

Journal of Marketing

October 2000, vol. 64, n°4, pp.65-81

Departments: Marketing


A Cognitive Model of Individual Well-Being

I. GILBOA, D. Schmeidler

Social Choice and Welfare

2000, vol. 12, pp.269-288

Departments: Economics & Decision Sciences, GREGHEC (CNRS)


A Martingale Characterization of Equilibrium Asset Price Processes

A. LAZRAK, J. Décamps

Economic Theory

2000, vol. 15, n°1, pp.207-123

Departments: Finance


A Reply

L. Boltanski, E. CHIAPELLO

French Politics, Culture and Society

Fall 2000, vol. 28, n°3, pp.129-135

Departments: Accounting & Management Control


Acquisitions américaines : le management français en question

G. FRANCK

Revue Française de Gestion

November-December 2000, n°131, pp.136-144

Departments: Management & Human Resources



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