Selin Atalay

Selin Atalay ©HEC Paris

Selin Atalay tought psychology of decision-making and experimental design at HEC between 2008 and 2014. She initially studied psychology at Istanbul's Bogazici University in Turkey and at the University of Denver in the US, then went on to do a Ph.D in marketing at Pennsylvania State University. Her research areas are consumer and managerial decision making, visual attention, affect and mood management, need for control. 

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Articles written by Selin Atalay

Consumer Behavior15 October 2008

Small splurges, large benefits

Key ideas • Buying a gift for oneself when feeling down really does boost people’s mood! • (...)

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Previous research has established that consumers are more likely to pick articles located in the (...)

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