Joseph Lajos

Joesph Lajos ©HEC Paris
Biography

Joseph Lajos was professor of marketing at HEC Paris from 2009 and 2012, teaching marketing and consumer behavior. His research interests include consumer behavior, electronic retailing, and hybrid products. Joseph Lajos holds a PhD in management from INSEAD.

Articles written by Joseph Lajos

To help consumers navigate the unlimited choice of online retail, websites increasingly provide (...)

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Mobile phones for taking pictures and listening to music, touch pads for surfing the Web and (...)

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