HEC in the Press

The Recipes For Crowdfunding Success On Kickstarter -- And What To Avoid

forbes.com, 13 October 2017

Researchers from HEC Paris, INSEAD, Singapore Management University and University of Technology Sydney have used data from Kickstarter, the world’s number one platform for up-and-coming projects, to evaluate what a successful crowdfunding project comprises. They analysed 50,000 projects in nine product-based categories such as Food, Technology, and Video Games from the inception of Kickstarter in 2009 until February 2017 to write their research paper entitled "Does the Crowd Support Innovation? Innovation Claims and Success on Kickstarter."


‘Design thinking’: Does it live up to the hype?

ft.com, 12 October 2017

“Design thinking”, a “human-centred” approach to problem solving that emphasises the customer, is becoming more and more prominent in EMBA courses. At HEC Paris, it is taught in cases where participants can actually use the method in a specific situation, or "through a simulation that condenses the main steps in a controlled environment,” says Professor Sihem Jouini.


The Changing Workplace

iedp.com, 11 October 2017

Marjo Jarvinen, Global Marketing Director of Executive Education at HEC Paris, discusses how generational changes are affecting the workplace. She links the movement towards freelancing with a strong desire to be able to balance professional and private lives and explains why so many millennials want greater autonomy and flexibility.


An Interview With Ibrahim Al-Haidos: The Founder Of Fursan

huffingtonpost.com, 10 October 2017

HEC Paris alumnus and founder of Fursan, Ibrahim Al-Haidos discusses his own personal success story and that of his elegant and innovative range of luxury handbags. Fursan's flagship boutique in Doha has been hugely successful as ladies from all over the world make the trip to Qatar just to visit. He is now looking to make the luxury bags available in New York, Milan, London and Paris.


An American in Paris-Why I' m looking for tech opportunities in France

medium.com, 10 October 2017

Paris is now the up-and-coming place for tech entrepreneurs due to the new French Tech Visa, a large amount of venture funds, incubators such as Station F and its high quality universities and business schools, such as HEC Paris.


Healthcare Tech: This HEC Paris MBA Is Using Big Data Analytics To Improve Safety At Work

businessbecause.com, 4 October 2017

HEC Paris alumnus Matthew Hart founded his own healthcare technology startup—Soter Analytics—after a full-time MBA. His first product, SoterSpine, helps to reduce the causes of muscular skeletal injuries in industry employees by 70% by combining wearable tech with big data analytics.


Crowdfunders like novelty or usefulness, not both

theconversation.com, 3 October 2017

Researchers from HEC Paris, INSEAD, Singapore Management University and University of Technology Sydney have arrived at the startling conclusion that novelty and usefulness are not viewed as synergistic when it comes to crowdfunding. While crowdfunding pledges are boosted when the project is said to be useful or novel separately, claiming that it is both reduces the total amount of pledges by 26 percent.


Crowdfunding Takes 26%% Hit When A Product Is Framed As Both Novel , Useful '

businessworld.in, 3 October 2017

Researchers from HEC Paris, INSEAD, Singapore Management University and University of Technology Sydney have concluded that novelty and usefulness are not congruent when it comes to crowdfunding. Although crowdfunding pledges are augmented when a project is said to be useful or novel separately, claiming that it is both reduces the amount of pledges by 26 percent.


WeChat replaces textbooks in MBA classrooms

ft.com, 2 October 2017

In 2009, HEC Paris became one of the first higher education institutions to offer reading material, alongside videos and other online content, through Apple’s iTunes U educational network. Now, professors at Guanghua School of Management have started distributing course materials to all their students via WeChat, the group messaging app created by Tencent, and several other management schools have also started using paperless resources. All HEC Paris course packages are now entirely paperless.


The world needs a new generation of citizen lobbyists

The Conversation, 26 September 2017

Alberto Alemanno, HEC Professor of European Law and Regulation,  writes about the necessity for effective and proactive citizen lobbyists to tackle issues of political disillusionment and to allow the public to have its say. 



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