HEC in the Press

Hollande Strives to Overcome French Death Valley in Technology

bloomberg.com , 5 June 2013

Since France’s recent entry into recession, businessmen, researchers and professors have all voiced methods on how best to recover its economy. The latest development shows that, although France has produced advanced technologies such as the ‘micro-computer’, it has not effectively profited from them. Tomasz Michalski, Professor of Economics at HEC Paris, says that although “France has great assets, it just doesn’t use them efficiently”. This is supported by the last year’s loss of 5 Billion Euros by France's largest car manufacturers, PSA Peugeot Citroen, despite having developed “hybrid air” technology and “magic wash” window cleaner.


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