HEC in the Press

Unpicking the link between laissez-faire economics and corporate greenwashing

The Guardian, 9 May 2014

Samuel Touboul from the Society and Organization Research Centre at HEC Paris, has conducted research into sustainability and corporate social responsibility with Thomas Roulet, a professional from The Guardian. Their findings show that when societies are willing to rely more on individual responsibility than on governments, it paradoxically creates pressure on other powerful entities to step into this "institutional void".


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