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Executive Education

Innovation & Social Business

Innovation & Social Business

Executive Certificate

Language : English

Download the brochure

Design new business models and foster innovation

Over the past few years, a growing number of corporations have started to explore inclusive business models as a way of expanding their traditional markets. If you want to find out what Inclusive Business can bring to your organization, then this could be the program for you. Our goal is to to enable you to discover new ways of developing business that have real social impact :  

In both emerging and developed countries,

For multinationals, entrepreneurs and SMEs. 

 

Engaging in social business is beneficial to a company because it leverages on business competencies to address social issues, involves one-time investment with sustainable results, and produces other positive effects such as employee motivation and improved organizational culture.Muhammad Yunus

Objectives

The program will enable you to :

  • Understand what innovation and social business mean in practice in emerging economies,
  • Acquire the necessary tools to carry out an in-depth analysis of the mass market in emerging countries and new emerging market strategies,
  • Learn how to encourage and promote frugal and reverse innovation,
  • Develop new value propositions that meet the needs of emerging market consumers more effectively.

Academic Director(s)

David Ménascé
DAVID MÉNASCÉ
Senior Lecturer, HEC Paris
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Program Content

Consists of two 5-day sessions

Logo - University of Cape TownLogo - IIMB

 

Session 1 : Innovation and social business from a Sub-Saharan African perspective 

Cape Town, South Africa

Session 2 : Innovation and social business from an Indian perspective

Bangalore, India

Customize your learning journey

This program opens access to :

THE HEC PARIS EXECUTIVE MBA 

Credits gained on successful completion of this program can be used towards the HEC Paris Executive MBA (EMBA), as the program is also a specialization within the EMBA. The EMBA selection process applies to all candidates.

80 / 500

The 80 hours of this program can be used to complete the 500 hours of the Executive MBA program 

Find out more from the brochure

The program is aimed at :

Executives and senior managers with an international mindset who want to become the next generation of socially aware business leaders in the rapidly changing and emerging world economy.

Executive Certificate Innovation & Social Business

Format: Two one-week sessions
Duration: 10 days
Language: English
Next start:
Cost: 15950 €*

Download the brochure


 

 

 

Fields preceded by an * are mandatory. Failure to fill out the correct fields will delay your brochure request. By completing this form, you are giving consent to HEC Paris to collect your data in order to process your request for documentation, offer you its training programs and ensure their follow-up. You have a right to access, modify, oppose, delete, limit, transfer, and to inform us how you wish your personal data to be processed, in the event of your death, by contacting exed@hec.fr. Find out more about the management of your personal data and your rights


Contact

Barbara Tigre Maia
BARBARA TIGRE MAIA
Admissions Assistant
Campus HEC

Learn in different environments

Learn in two cities around the world

The different locations enable you to experience the world of business from different angles and cultural perspectives. You will also be able to take a step back and develop your skills with hands-on training that you can apply as soon as you return to your company.

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Bibliothèque

Learning ressources

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Company visits

Tried and tested for you

Discover the experiences of current and former participants.

Executive Education

The program reinforced my international strategic vision and social networks.

Roseline Dieudonné

Roseline Dieudonné

Certificat Executive Entrepreneurship & Innovation

Read more
Executive Education

The program gave me the ingenuity and creativity to think of solutions and carry out business.

Carol Echtebarne

Carol Echtebarne

Certificat Executive Entrepreneurship & Innovation

Read more

ARE YOU INTERESTED?

Tell us a little more about yourself

Do you feel that this program could be made for you? In order to get feedback from our admissions teams regarding your suitability for the program, please do not hesitate to fill in our short online form below. 

DO I HAVE THE RIGHT PROFILE?

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