Expanding your business on a global scale
How important a role does international business development now play in the strategy your company? In our current economic climate relying solely on domestic markets is no longer a viable option. This is why we have developed a program that will enable you to acquire the necessary know-how to ensure long-term, sustainable growth in your organization and expand its business on a global scale.
Never forget that you only have one opportunity to make a first impression - with investors, with customers, with PR, and with marketing.– Natalie Massenet
The program will enable you to:
Develop a product and services strategy that is fully aligned with the international expansion ambitions of your company,
Establish close and effective working relationships with international suppliers,
Understand how to achieve tangible results from your international expansion strategy.
Consists of 3 themes
Theme 1 : Context
Meeting the challenges companies face when expanding abroad.
Theme 2 : Cultural intelligence
The key aspects and impact of cultural intelligence from a national and organizational perspective.
Theme 3 : International business development
Strategic assessment of your company and export diagnosis.
Customize your learning journey
Obtain an HEC Paris certificate
You can personalize your study path according to your own needs and resources. You will be awarded an HEC Paris Executive Education certificate after a total of 10 days of training. This can be spread out over 3 intensive programs during a 2-year period. You can also join the HEC Executive Community.
Find out more from the brochure
The program is aimed at:
High level managers who are actively involved in international business development,Executives, managers and global project managers whose companies are aiming to expand abroad.
Find out more about possible funding options for the program you have chosen.
*Net price, HEC Paris is not subject to Value Added Tax. Prices, dates, faculty and program content are subject to change.
Download the brochure in English
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HEC Paris Le Château is more than a neoclassical landmark. It is the perfect place in which to take a step back and improve yourself with concrete training which you will put into application as soon as you return to your company.
In-house short programs: The flexible way to train your teams
We deliver our short programs when and where you choose
With our in-house short program offer you can train your teams whenever and wherever suits you best.
Contact us at email@example.com, and we will arrange for the academic team to come to the location of your choice and deliver the same content that is taught on campus.