Skip to main content
About HEC About HEC Faculty & Research Faculty & Research Master’s programs Master’s programs MBA Programs MBA Programs PhD Program PhD Program Executive Education Executive Education Summer School Summer School HEC Online HEC Online About HEC Overview Overview Who
We Are Who
We Are
Egalité des chances Egalité des chances Career
Center Career
International International Campus
Life Campus
Sustainability Sustainability Diversity
& Inclusion Diversity
& Inclusion
Stories Stories The HEC
Foundation The HEC
Coronavirus Coronavirus
Faculty & Research Overview Overview Faculty Directory Faculty Directory Departments Departments Centers Centers Chairs Chairs Knowledge Knowledge Master’s programs Master in
Management Master in
MSc International
Finance MSc International
Masters Specialized
programs X-HEC
programs Dual-Degree
students Visiting
Certificates Certificates Student
Life Student
Stories Student
MBA Programs MBA MBA Executive MBA Executive MBA TRIUM EMBA TRIUM EMBA PhD Program Overview Overview HEC Difference HEC Difference Program details Program details Research areas Research areas HEC Community HEC Community Placement Placement Job Market Job Market Admissions Admissions Financing Financing Executive Education Executive Masters Executive Masters Executive Certificates Executive Certificates Executive short programs Executive short programs Online Online Companies Companies Executive MBA Executive MBA Summer School Youth Programs Youth Programs Summer programs Summer programs HEC Online Overview Overview Degree Program Degree Program Executive certificates Executive certificates MOOCs MOOCs Summer Programs Summer Programs

Executive Education

Specialization : managing innovation & design thinking

Specialization : managing innovation & design thinking

Executive Short Program - 100% Online

Language : English

Download the brochure 

Master creative skills and strategies to innovate in any industry

This specialization teaches you how to incorporate design thinking and creativity into your everyday business practices.

You will learn how to drive innovation at any stage of business development - from developing an idea to leading a company. 

The curriculum also provides structured models and techniques that will enable you to become an innovator and change-maker in any industry.


The heart and soul of the company is creativity and innovation.– Bob Iger


The program will enable you to acquire the skills and knowledge to:

Build your own prototype for a product, service, or business design

Develop a personal toolbox and managerial framework to effectively foster creativity in your organization

Lead strategic decision-making for innovation in order to compete more effectively

Learn how to design and manage a team, a project and an organization

Program content

4 foundational courses

Course 1 : Boosting Creativity for Innovation

Develop your creative abilities and acquire a set of strategies that will enable you to tackle business issues from a new angle.

Course 2 : Strategic Management of Innovation  

Understand why firms innovate, why and how they compete on innovation, and the role of innovation in shaping the strategic decisions of companies.

Course 3 : Organizational Design and Management

Evaluate the value-creating potential of your business idea and design the business model that is best suited to capturing this value.

Course 4 : Design Thinking

Discover a systematic approach to unlock creative insights and innovative solutions in situations where analytical approaches are ineffective.

Our partner

cporsera logo

This online Certificate program is run in partnership with Coursera, the world’s largest online learning platform.

Image pleine largeur

Fees & Admission

The program is particularly relevant for:

Aspiring entrepreneurs and intrapreneurs, especially managers who want to advance their careers and lead change.

The specialization is part of the HEC Paris MSC IN INNOVATION & ENTREPRENEURSHIP. If you are admitted to the full program, your courses count towards your degree learning.
Each specialization can be taken as a stand-alone program.

Funding options

Find out more about possible funding options for the program you have chosen.

Explore funding options


Teaching language: English with French subtitles for videos



$79 per month



New intake every day

*Net price, HEC Paris is not subject to Value Added Tax. Prices, dates, faculty and program content are subject to change.


Nadia Madzharova
International Program Advisor

Professor insights

In this video, discover Bertrand Moingeon's insights

"Identity management is a key part of  successful strategic management." -Bertrand Moingeon, Professor at HEC Paris

Are you interested?

Please contact Nadia Madzharova: - +33 (0) 1 39 67 75 34