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Why do we work? What is the purpose of a company or an organization?


The chair aims at answering the question of purpose of an organization and how to articulate it with the search of meaning of individuals


Endowed Hubert Joly Family Chair

HEC Paris 1981 Alumnus Hubert Joly, CEO of Best Buy, is donating €3.7 million (over $4.3 million) to help his Alma Mater create a new Chair devoted to Purposeful Leadership

The launch of the Joly Family Endowed Chair in Purposeful Leadership is a first step to positioning the school as a globally recognized center of excellence for the study and dissemination of Purposeful Leadership

Rodolphe Durand has been named as the inaugural Chair holder. He is currently Professor of Strategy and Business Policy at HEC Paris and the academic director of the Society and Organizations Center (SnO)

Research into purposeful leadership also allows us to see how it can bring competitive and environmental advantages to a firm which integrates it into its central strategy.

Learn more

The Objectives of the Chair

The chair aims at answering the question of purpose of an organization and how to articulate it with the search of meaning of individuals


Understand what place the leader has to give to purpose (and which purpose) in order to ensure genuine adhesion


Train to purpose and leadership by experience and humanities


Accompany all HEC students in the construction of their purpose


HEC Paris - Joly Family Endowed Chair in Purposeful Leadership
Best Buy Chairman and CEO Hubert Joly and his Alma Mater signed an agreement on July 4, creating HEC’s first-ever personally endowed Chair, devoted to purposeful leadership . The 1981 graduate, who was...
Hubert Joly
In a rousing introduction to Hubert Joly at the Matins HEC, H&C editor-in-chief Arthur Haimovici described Best Buy’s CEO as being responsible for developing “a new model for the retail industry in the...