Skip to main content
About HEC About HEC
Summer School Summer School
Faculty & Research Faculty & Research
Master’s programs Master’s programs
Bachelor Programs Bachelor Programs
MBA Programs MBA Programs
PhD Program PhD Program
Executive Education Executive Education
HEC Online HEC Online
About HEC
Overview Overview
Who
We Are
Who
We Are
Egalité des chances Egalité des chances
HEC Talents HEC Talents
International International
Campus
Life
Campus
Life
Sustainability Sustainability
Diversity
& Inclusion
Diversity
& Inclusion
Stories Stories
The HEC
Foundation
The HEC
Foundation
Summer School
Youth Programs Youth Programs
Summer programs Summer programs
Online Programs Online Programs
Faculty & Research
Overview Overview
Faculty Directory Faculty Directory
Departments Departments
Centers Centers
Chairs Chairs
Grants Grants
Knowledge@HEC Knowledge@HEC
Master’s programs
Master in
Management
Master in
Management
Master's
Programs
Master's
Programs
Double Degree
Programs
Double Degree
Programs
Bachelor
Programs
Bachelor
Programs
Summer
Programs
Summer
Programs
Exchange
students
Exchange
students
Student
Life
Student
Life
Our
Difference
Our
Difference
Bachelor Programs
Overview Overview
Course content Course content
Admissions Admissions
Fees and Financing Fees and Financing
MBA Programs
MBA MBA
Executive MBA Executive MBA
TRIUM EMBA TRIUM EMBA
PhD Program
Overview Overview
HEC Difference HEC Difference
Program details Program details
Research areas Research areas
HEC Community HEC Community
Placement Placement
Job Market Job Market
Admissions Admissions
Financing Financing
Executive Education
Home Home
About us About us
Management topics Management topics
Open Programs Open Programs
Custom Programs Custom Programs
Events/News Events/News
Contacts Contacts
HEC Online
Overview Overview
Degree Program Degree Program
Executive certificates Executive certificates
MOOCs MOOCs
Summer Programs Summer Programs
Youth programs Youth programs

Felipe Franco

EMBA - Inclusive and Social Business Certificate

Social Entrepreneur

2020

Felip Franco

Always ask yourself the question, how is my company contributing to a better society?

My name is Felipe, I am a HEC Paris EMBA and Inclusive & Social Business Certificate Alumnus and my professional project is about the launch of a social brand of African honey.

Our objective is to give African beekeepers a high percentage of the profit generated by their honey production, therefore increasing their revenue and improving their livelihood, but also protecting the environment.

Through the Inclusive & Social Business Certificate, I learned that business can also be a tool to tackle social issues. Indeed I believe that financial profit should not be seen as an end in itself but rather as a tool to create social and environmental value.

By doing so I believe that companies will be creating sustainable competitive advantage, corporate longevity and also becoming better resistant to economic downturns.

And we actually saw that during the market crisis, in mid-March, companies with the best scores at environmental social and governance (ESG) goals were the ones best resisting the crash.


So here is my message for the leaders and entrepreneurs of today and tomorrow: Always ask yourself the question, how is my company contributing to a better society?

 

News: Adopting a social business approach