Aller au contenu principal
A propos d'HEC A propos d'HEC Faculté et Recherche Faculté et Recherche Grande Ecole
& Masters Grande Ecole
& Masters
MBA Programs MBA Programs Programme PhD Programme PhD Executive Education Executive Education Summer School Summer School HEC Online HEC Online
A propos d'HEC En bref En bref Qui sommes-nous ? Qui sommes-nous ? Egalité des chances Egalité des chances HEC Talents HEC Talents International International Vie du campus Vie du campus Développement durable Développement durable Diversité et inclusion Diversité et inclusion Stories Stories Fondation HEC Fondation HEC Coronavirus Coronavirus Faculté et Recherche À propos À propos Corps professoral Corps professoral Départements Départements Centres Centres Chaires Chaires Knowledge Knowledge Grande Ecole
& Masters
Grande Ecole
Master in Management Grande Ecole
Master in Management
Master in International
Finance Master in International
Finance
MS
et Masters MS
et Masters
Programmes
X-HEC Programmes
X-HEC
Doubles Diplômes
en Admission directe Doubles Diplômes
en Admission directe
Visiting
students Visiting
students
Certificats Certificats Vie
Etudiante Vie
Etudiante
Student
Stories Student
Stories
MBA Programs MBA MBA Executive MBA Executive MBA TRIUM EMBA TRIUM EMBA Programme PhD Overview Overview HEC Difference HEC Difference Program details Program details Research areas Research areas HEC Community HEC Community Placement Placement Job Market Job Market Admissions Admissions Financing Financing Executive Education Executive Masters Executive Masters Certificats Executive Certificats Executive Programmes courts Executive Programmes courts Executive Online Online Entreprises Entreprises Executive MBA Executive MBA Infinity Pass Infinity Pass Summer School Youth programs Youth programs Summer programs Summer programs HEC Online En bref En bref Programme diplômant Programme diplômant Certificats Executive Certificats Executive MOOCs MOOCs Summer Programs Summer Programs
Faculté et Recherche

CSR AS AN EMPLOYEE RETENTION TOOL: A RELATIONAL APPROACH

12 Mai -
2022 -
10H30
Jouy-en-Josas
Anglais

Participer

Ajouter au calendrier
2022-05-12T10:30:00 2022-08-15T14:07:31 CSR AS AN EMPLOYEE RETENTION TOOL: A RELATIONAL APPROACH Strategy & Business Policy Speaker: Michelle ROGAN Professor Imperial College Conference  Jouy-en-Josas Jouy-en-Josas

Strategy & Business Policy

Speaker: Michelle ROGAN

Professor Imperial College

Conférence - Jouy-en-Josas

ABSTRACT

Research suggests that corporate social responsibility (CSR) programs increase retention of employees who participate in them. Yet, given participation constraints, the effectiveness of programs as strategic human capital interventions depends on whether and when benefits extend to nonparticipating employees. We develop a relational perspective on CSR, proposing that connections to CSR participants increase the retention of nonparticipating employees by increasing perceptions of the firm’s CSR efforts as authentic. Because social impact work is associated with the female gender role stereotype, we further propose that women who participate in CSR are seen as more authentically motivated. Hence connections to participating women increase nonparticipant retention more than connections to participating men. We find support for our arguments using longitudinal data on 5,744 employees in a management consultancy.

Participer

Ajouter au calendrier
2022-05-12T10:30:00 2022-08-15T14:07:31 CSR AS AN EMPLOYEE RETENTION TOOL: A RELATIONAL APPROACH Strategy & Business Policy Speaker: Michelle ROGAN Professor Imperial College Conference  Jouy-en-Josas Jouy-en-Josas