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HEC Paris welcomes New Professors

23 September 2013

In September, five new faculty members have joined HEC Paris and aim to bring new ways of thinking. What can students expect? Innovative ideas and challenges to the status quo.

HEC Paris new professors: Yin Yan, L. J. Shrum, Tina M. Lowrey, Daniel Schmidt, Isabel Habicht - HEC Paris 2013

Assistant Professor Daniel Schmidt, who has used Google searches on sport news to examine the effects of investors’ distraction in the stock market, will instruct HEC students in the Grand Ecole program within elementary Finance. Professor Yan Yin will teach the best practices of supply chain management, sourcing and procurement strategies, and auctions and mechanism design. Professor Tina M. Lowrey, who has demonstrated how children use brands to create assumptions about one another and adults, and Professor L. J. Shrum, whose research applies social cognition concepts to understand the determinants of consumer judgments, will offer their talents to Marketing students. Finally, Professor Isabel Habicht will teach German through beautiful Goethe poetry.

Finance Department 
Assistant Professor Daniel Schmidt
From Germany
Ph.D. in Finance, INSEAD, France

Marketing Department
Professor L. J. Shrum
From the United States
Ph.D. in Communications, University of Illinois at Urbana-Champaign, USA
Professor Tina M. Lowrey
From the United States
Ph.D. in Advertising and Consumer Behavior, University of Illinois at Urbana-Champaign, USA

Languages and Cultures
Tanja-Isabel Habicht
From Germany
Ph. D. in Comparative Literature, University of Freiburg

Operations Management & Information Systems Department
Assistant Professor Yin Yan
From China
Ph.D. in Technology and Operations, University of Michigan Ross School of Business, USA

New affiliate professors have also joined the faculty:
Christelle Bitouzet, Sustainable Strategy
Anne Darrou, Marketing
Xavier Ducurtil, Marketing
Vincent Fraitot, Digital Innovation
Olivier Levyne, Finance
Stéphane Madoeuf, Digital Innovation
Catherine Tanneau, Leadership
Jean-Marc Tassetto, Former CEO of Google France
Olivier Younes, Entrepreneurship


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