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When piracy drives capitalism's evolution, by HEC Professor Rodolphe Durand

4 December 2012

First published in French to great critical acclaim and commercial success, The Pirate Organization: Lessons from the Fringes of Capitalism, is now published by Harvard Business Press Books (December 4, 2012).

The pirate organization, Rodolphe Durand - Harvard Business Press Books

 Written by Rodolphe Durand, professor of strategy at HEC-Paris and Jean-Philippe Vergne, HEC PhD graduate, assistant professor of strategy at the R. Ivey School of Business at the University of Western Ontario, this book invites the reader to question common wisdom about capitalism and piracy.

In "The Pirate Organization", the authors argue that piracy drives capitalism's evolution and foreshadows the direction of the economy. Through a rigorous yet engaging analysis of the history of piracy—from the classic pirates of the Barbary Coast to today's digital and DNA pirates—, the authors show how pirates form complex and sophisticated organizations that change the course of capitalism. Surprisingly, pirate organizations also behave in predictable ways: challenging widespread norms; controlling resources, communication, and transportation; maintaining trade relationships with other communities; and formulating strategies favoring speed and surprise.

We could learn a lot from them--if only we paid more attention. Durand and Vergne recommend that rather than trying to stamp out piracy, savvy entrepreneurs and organizations should keep a sharp eye on the pirate space to stay successful as the game changes--and it always does.

Watch the movie "What is the Pirate Organization", on  www.pirateorganization.com

Watch Rodolphe Durand's Interview on HEC Paris YouTube Channel





More :

- [Video] Wikileaks, Anonymous, Pirates movements: signs of a changing society - HEC Paris Insight featuring Rodolphe Durand

Read the International Book Release


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