The case on Camif by Margot Bréard, HEC Paris graduate, in collaboration with Bénédicte Faivre-Tavignot and Laurence Lehmann-Ortega, Education Track Professors of Strategy and Business Policy at HEC Paris, has been published by the Case Centre platform. It investigates the process of defining a company’s overarching ‘purpose’, it emphasizes the link between purpose and corporate culture and shows the transformative power a strong purpose statement has for the organization and how its strategy is deployed.
“Montrennoble: Flourishing sustainable city in France” case, written by HEC Paris Professor Bertrand V. Quélin, Bouygues Chair Professor in Smart City and the Common Good and HEC graduate Isaure Fraissinet, has just been released on the Case Centre platform. The case's objective is to help participants analyze the needs of a sustainable and smart city in an encompassing manner, meeting the city’s energy and mobility needs today as well as anticipating the future.
The business case study co-authored by Sam Aflaki, Professor of Operations Management and Sara Rezaee Vessal, Assistant Professor of Operations Management at ESSEC, and HEC Paris graduate Victoria Reca, has just been released on The Case Centre platform. The case tackles the societal taboo topic of menstrual hygiene management at the work place of women textile factory workers who do not have adequate access to self-care products.
The case study on Alenvi, by HEC Paris graduate Léa Veiga-Planells and Strategy Professor Laurence Lehmann-Ortega, demonstrates how managerial innovation enables a business model to be reinvented in a mature and non-digitized sector and to assess the role that business purpose can play in shaping company's strategy.
Mobilize, Renault’s affordable car project case, written by HEC Paris Professor Olivier Chatain, has just been released on the Case Centre platform. This case study explores how an automobile manufacturer creates an ecosystem to provide affordable mobility solutions for those in the suburban areas in France.
Schneider Electric’s pay-as-you-go solar home systems fund in Kenya case, written by HEC Paris Professor Luc Paugam and Sookyoung Lee of HEC Paris S&O Institute has just been released on the Case Centre platform. This case study explores the concept of hybrid organization, which blurs traditional boundaries between nonprofit and for-profit organizations, reconciling profit motives with community needs.
Veolia’s Eau du Grand Lyon case, written by HEC Paris Professor Bertrand V. Quélin, Bouygues Chair Professor in Smart City and the Common Good, and Anicet Fangwa, HEC Paris Ph.D. candidate, has just been released on the Case Centre platform. This case study explores how a company might reconcile profit motives with the greater needs of a community’s inhabitants.
The case study “Purposeful Leadership at Best Buy” written by Rodolphe Durand, HEC Paris Professor of Strategy and holder of the Joly Family Purposeful Leadership Chair, has just been released on the Case Centre platform. This case study aims to better understand the characteristics of “Purposeful Leadership” and to identify the conditions of success to impact positively the performance of a company.
Denis Gromb, Antin I.P. Chair Professor of Finance at HEC Paris, and HEC Paris EMBA graduate François Sauvageot present their business case study “Midas in Brazil”. Midas is a global chain of auto repair and maintenance centers, and the case connects several key themes such as franchising, the automotive aftermarket, valuation and joint ventures in a country renowned for its challenging business environment.
In this mini article, Véronique Malleret, HEC Emeritus Professor of Accounting and Management Control, talks about business case study “5 short cases in Management Accounting - Full Cost Methods”, top case in Accounting & Control (CCMP 2017), for which she received the prize for the best mini cases in 2017. Professor Malleret was also the winner of the HEC Foundation best article Prize in 1995 and of the David Solomon Prize for her article in Management Accounting Research in 2004. Interview below.