Articles | HEC Paris

February 25th, 2021

B2B: How Much Should You Focus on Existing Buyers?

Managers of supplier firms often dedicate substantial resources and attention towards maximizing the level of the business they capture from their...

By John Mawdsley

man and women shaking hands - metamorworks

Social Innovation

February 04th, 2021

6 minutes

Yes, Social Entrepreneurship Training Works. Here Is How

Social entrepreneurship is characterized by a deep commitment to a social cause and the desire to develop new business models with economic, social, and...

By Thomas Åstebro, Florian Hoos

Social Innovation

January 22nd, 2021

How to Manage Innovators for the Public Good

Today’s major societal challenges – such as climate change, migration and inequality - urgently call for new ideas and approaches that can create both...

By Marieke Huysentruyt

Accounting

December 15th, 2020

How Activist Short Sellers Police Financial Markets

New research analyzes how activist short sellers’ “research reports” convince investors that the companies they target are overvalued. Professors Luc...

By Luc Paugam, Hervé Stolowy

muddy waters research carson block narratives - vignette

Marketing

December 14th, 2020

5 minutes

Why Experiences Might Make Better Gifts for Older Children

What should we get for our kids this holiday season? As children get older, giving them something they can experience (live through) instead of material...

By Tina M. Lowrey, L. J. Shrum

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Data Science

December 09th, 2020

7 minutes

“A $%^* Sexist Program”: Detecting and Addressing AI Bias

A major issue facing companies that use AI, algorithmic bias can perpetuate social inequalities — as well as pose legal and reputational risks to the...

By Christophe Pérignon

Operations Management

December 04th, 2020

How Can We Force Companies To Keep Our Data Safe?

With online shopping, loyalty programs, smart devices and many other aspects of business and daily lives, companies collect vast amounts of our personal...

By Ruslan Momot

Decision Sciences

November 13th, 2020

How We Believe in Unsubstantiated Claims, and How This Leads to Polarization

The COVID-19 pandemic has fostered the sharing of conflicting and unsubstantiated claims by public figures. Early November, a deeply divided nation...

By Anne-Sophie Chaxel

donald trump and doctors - vignette - PICRYL

Strategy

November 10th, 2020

10 minutes

How Tech Firms Influence the US Supreme Court to Shape Innovation Policies

Building on the long tradition of innovation research that examines changes in firms’ rate and direction of innovation, the research by HEC Paris...

By Elie Sung

Law

October 27th, 2020

Are Carbon Markets the Solution Against Climate Change?

Global warming is one of the most pressing issues of the 21st century. In order to meet this unprecedented challenge, States and sub-state entities have...

By Arnaud Van Waeyenberge