Masterclass by Prof. Rodolphe Durand: How Purpose Drives Performance
Organizations which are driven by purpose only succeed when this purpose aligns itself authentically with operations and strategy. And company leaders who coordinate teams or orient decisions play a crucial role: they are responsible for communicating clearly and unambivalently the firm’s purpose. This is at the heart of the research program crafted by the HEC Paris Purpose Center, as well as the article published in the HBR* by professors of strategy Rodolphe Durand and Ioannis Ioannou. Durand, the Director of HEC’s Purpose Center, shares his analysis in this February 15 masterclass. Here are his four key points.
Jayda Moore: Can She Rebuild Trust?
The case examines the topic of trust repair with Jayda Moore, a fictitious character in a fictitious firm that specializes in marketing consulting. Jayda has been the manager of the consumer goods team at MarketMinds since September 2022 and had managed to create a supportive and caring team atmosphere. Her team members felt valued and appreciated and were accordingly highly motivated, leading to great operational successes. As a result, the team members’ level of trust had evolved, they had especially trusted Jayda. However, the well-earned trust in her is now put to the test.
Hannah Walt: Is She Trustworthy?
When Hannah Walt became the managing director of Epano Consulting of the Berlin branch, she did not only inherit challenges; she also had to face the general issue of being new to the business unit. She was promoted from within the company but came from a different geographical unit and had not worked in the Berlin office before.
How a Papal Law Influenced the Economic Recovery of Renaissance Rome
How does a city suffering from dereliction and decay transform into a flourishing metropolis within a mere century? A new paper by Alyssa Rusonik, PhD student at the Finance department of HEC Paris, investigates one of the greatest economic mysteries of the Renaissance. Although only in the second year of her PhD, Alyssa has received an award for the best article from a doctoral student at the annual conference of the Canadian Network for Economic History. She explains her investigations in this interview for Knowledge@HEC.
Climate Policy Expert Igor Shishlov Analyzes Stakes at Dubai COP28
The 2023 United Nations Climate Change Conference or Conference of the Parties, more commonly referred to as COP28, is the 28th United Nations Climate Change conference. This year’s annual summit at Expo City, Dubai ends on December 12, 2023. Before it began on November 30, we invited Igor Shishlov, lecturer at HEC Paris in Climate Change Economics, to discuss the evolution of the international climate regime over the past 30 years before arriving to COP 28. Shishlov is also the Head of Climate Finance at Perspectives Climate Group and has been researching environmental economics for over a decade. These are extracts of his November 23 RESKILL Masterclass.
HEC’s Transition to Sustainability: Interview with Director François Collin
In October 2020, François Collin, HEC alumni (1987), accepted to become the school’s Chief Sustainability Officer (CSO), a role he helped design, after working for the Executive Education, and directing the CEMS alliance and International Affairs at HEC Paris for 25 years. He also created the Climate & Earth Center of HEC’s S&O Institute. As the CSO, he explains his role in involving the HEC community at large in the school’s transition to sustainability.
Five Lessons on Managing your Career in Sales and Sales Management
Sales is an occupation known for its high turnover rates. And for good reason: an HEC study shows that salary increases for salespeople tapers off within three years if they stay put. The study’s co-author, HEC Professor of Marketing Dominique Rouziès held a RESKILL Masterclass on October 19 to discuss her research on the value of experience. Rouziès and her colleagues (Professors Keshavarz, Kramarz, Quélin and Segalla) analyzed paycheck data of around 25,000 French salespeople and sales managers over a 20-year period to better understand the links between experience (i.e., careers) and compensation. These are five lessons Professor Rouziès shared in her Masterclass.
Carbon Accounting for Decarbonization Strategy: the Colas Case
How to improve and digitalize carbon accounting at the service of a decarbonization strategy? A new business case on carbon accounting by Associate Professor of Accounting and Management Control Hélène Löning and graduate Floriane Desbordes of HEC Paris, co-authored by Jean-Pierre Francisco from Colas company, has been published on the Case Centre platform. This two-part business case intends to stimulate a discussion on the forthcoming regulation on carbon reporting, and discusses the carbon accounting practices of Colas, builder of large infrastructure projects.
Innovation in Established Firms: the Colas Case
“Colas: Sunny road ahead to innovation” case written by HEC Paris professors of Strategy and Public Policy Laurence Lehmann-Ortega and Bertrand V. Quélin has been released on the Case Centre platform. The case's objective is to explore how established firms innovate.