Executive Education
Innovation Management & Entrepreneurship MASTERTRACK™ Certificate
Innovation Management & Entrepreneurship MASTERTRACK™ Certificate
Program overview
The MasterTrack™ Certificate provides busy executives and entrepreneurs with the know-how to find innovative and practical solutions to the innovation challenges they face.
The program will enable you to develop an entrepreneurial mindset and to capitalize on your strengths to create a new business venture or an intrapreneurial project in your current organization. You will also learn to seize new opportunities, drive innovation, and design and implement a strategy.
Innovation Management & Entrepreneurship MASTERTRACK™ certificate
The program is aimed at :
Professionals in charge of, or interested in, innovation and business development; entrepreneurs or intrapreneurs and aspiring entrepreneurs or intrapreneurs; and executives who want to innovate and launch new projects in their current organizations.
The MasterTrack™ Certificate is part of the HEC Paris Executive MSc in Innovation & Entrepreuneurship and MSc in Innovation & Entrepreneurship. The credits gained on successful completion of all 5 courses can be used towards the degree program, if you meet the admission requirements.
* Net price, HEC Paris is not subject to VAT. Prices, dates, faculty, and program content are subject to change.
Objectives
Project yourself into all the key steps lying ahead for your entrepreneurial and intrapreneurial project
Focus on business strategy and effective implementation - key success factors, sources of competitive advantage…
Choose the appropriate product development process for your project, by integrating both customer input and supply constraints throughout the process
Develop an outstanding pitch to present your ideas to investors, partners, and other stakeholders
Understand "state of the art" social entrepreneurship and intrapreneurship
Implement an effective social media strategy to reach and engage with your stakeholders
Academic Director(s)
LEARNING METHODS
The aim of our innovative, action-based learning approach is to strike the right balance between theory and practice. As well as the pre-established online courses, you will also have access to program features such as graded feedback from instructors, live instruction from HEC Paris’ world-renowned faculty, and the opportunity to study with a cohort of high-level peers.
Our Partner
This online Certificate program is run in partnership with Coursera, the world’s largest online learning platform.
Download the brochure
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Funding options
Find out more about possible funding options for the program you have chosen.
FEES
Teaching language: 100% in English.
Fluency in English (CEFR C1 level minimum) is therefore mandatory to succeed in this program.
Training costs for the MasterTrack™ Certificate: $ 4000* (€ 4000).
Next sessions: two intakes per year – one in December and one in June.
*Net price, HEC Paris is not subject to Value Added Tax. Prices, dates, faculty and program content are subject to change.
ARE YOU INTERESTED?
Register for the program
Click on the link below to register now.
This program is accessible for people with disabilities. Please contact us if you have any specific requirements or to obtain the Public Accessibility Register.
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