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Executive Education

Innovation management & entrepreneurship MASTERTRACK™ certificate

Innovation management & entrepreneurship MASTERTRACK™ certificate

Certificate - 100% ONLINE

Language : English

Download the brochure

Program overview

The MasterTrack™ Certificate provides busy executives and entrepreneurs with the know-how to find innovative and practical solutions to the innovation challenges they face.

The program will enable you to develop an entrepreneurial mindset and to capitalize on your strengths to create a new business venture or an intrapreneurial project in your current organization. You will also learn to seize new opportunities, drive innovation, and design and implement a strategy.

Innovation Management & Entrepreneurship MASTERTRACK™ certificate

Format: Online
Duration: 6 months
Language: English
Cost: 3450 €*

The program is aimed at :

Professionals in charge of, or interested in, innovation and business development; entrepreneurs or intrapreneurs and aspiring entrepreneurs or intrapreneurs; and executives who want to innovate and launch new projects in their current organizations.

The MasterTrack™ Certifi cate is part of the HEC Paris MSc in Innovation & Entrepreneurship. The credits gained on successful completion of all 6 courses can be used towards the degree program, if you meet the admission requirements.

 

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Objectives
 

Project yourself into all the key steps lying ahead for your entrepreneurial and intrapreneurial project


Focus on business strategy and effective implementation - key success factors, sources of competitive advantage…


Choose the appropriate product development process for your project, by integrating both customer input and supply constraints throughout the process


Develop an outstanding pitch to present your ideas to investors, partners, and other stakeholders


Understand "state of the art" social entrepreneurship and intrapreneurship


Implement an effective social media strategy to reach and engage with your stakeholders

LEARNING METHODS

The aim of our innovative, action-based learning approach is to strike the right balance between theory and practice. As well as the pre-established online courses, you will also have access to program features such as graded feedback from instructors, live instruction from HEC Paris’ world-renowned faculty, and the opportunity to study with a cohort of high-level peers.

Program


ENTREPRENEURSHIP STRATEGY: FROM IDEATION TO EXIT

BUSINESS STRATEGY

NEW PRODUCT DEVELOPMENT

SOCIAL ENTREPRENEURSHIP AND CHANGEMAKING

MARKETING THROUGH SOCIAL MEDIA


Our Partner

This online Certificate program is run in partnership with Coursera, the world’s largest online learning platform.

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Fields preceded by an * are mandatory. Failure to fill out the correct fields will delay your brochure request. By completing this form, you are giving consent to HEC Paris to collect your data in order to process your request for documentation, offer you its training programs and ensure their follow-up. You have a right to access, modify, oppose, delete, limit, transfer, and to inform us how you wish your personal data to be processed, in the event of your death, by contacting exed@hec.fr. Find out more about the management of your personal data and your rights

Funding options

Find out more about possible funding options for the program you have chosen.

Explore funding options

*Net price, HEC Paris is not subject to Value Added Tax. Prices, dates, faculty and program content are subject to change.

FEES

 

 

Teaching language: English with French subtitles for videos

TRAINING COSTS

MasterTrack™ Certificate: 4000 $*

NEXT SESSIONS

Two intakes per year – one in January and one in July

 

*Net price, HEC Paris is not subject to Value Added Tax. Prices, dates, faculty and program content are subject to change.

Contact

Nadia Madzharova
NADIA MADZHAROVA
International Program Advisor

ARE YOU INTERESTED?

Register for the program

Click on the link below to register now.
 

REGISTER