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Jacques BELY

Adjunct Professor

Hors Département

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Jacques Bely is an Affiliate Professor at HEC Paris, where he serves as the Academic Director of the Specialized Executive Master « Management d'une Unité Stratégique ». Within HEC Executive Education, he teaches strategy in various executive programs. He contributes to designing and coordinating Strategy courses in HEC Executive MBA.

Jacques Bely started his career in consulting within a subsidiary of the Saatchi group. In 1980, he created his first consulting firm specialized in communication, employing up to 250 persons. Serving as Director and Vice President of AYER Europe, he then joined GGT Ltd group to operate the turn-around of the French subsidiary of the group.

A consultant in the field of strategy since 1995, Jacques Bely set up his own company in 2000. For several years, Jacques Bely has combined consulting work and teaching, first as a lecturer with CELSA then with HEC Executive Education.

Jacques Bely holds an engineer degree from CNAM (Conservatoire National des Arts et Métiers) as well as an HEC Executive MBA degree.


  • EMBA CPA, HEC Paris - France
  • Ingenieur CNAM, CNAM, Paris - France

Academic appointments

Academic responsabilities at HEC

  • 2016-2019 Adjunct Professor, Cross-Departmental HEC Paris
  • 2016- Adjunct Professor, Cross-Departmental HEC Paris
  • 2012-2016 Affiliate Professor HEC Paris