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Alain BLOCH

Emeritus Professor

Centre Entrepreneuriat et innovation

Co-founder MSc X-HEC Entrepreneurs
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Biography

Alain Bloch was Scientific Director of HEC Entrepreneurs master degree from 2007 to 2021. He is also the co-founder of the MSc X-HEC Entrepreneurs, joint degree between École Polytechnique and HEC Paris since 2018, and of HEC Family Business Center, in 2004. He was full professor of the marketing, sales and retail chair at the french Conservatoire National des Arts et Métiers (an original and unique, since 1794, french public university for executive education) from 1995 to 2015. Graduate Engineer from the french military academy Ecole Spéciale Militaire de Saint-Cyr, PhD in management and information systems from Paris Dauphine University, he was also a director of the Société Française de Management and chaired the scientific council of the Institut de Recherche Stratégique de l'Ecole Militaire (IRSEM) from 2011 to 2015.

His own experience as an entrepreneur and manager (he was especially founder and CEO until 1995 of "L'Annuaire Soleil", the first competitor of the Yellow Pages of the former France Télécom, now Orange) led him to focus his research on innovation, entrepreneurship, leadership and organizational resilience. He has published a dozen books, including recently “Innovation & Entrepreneurship. From the Idea to the Organization" (Eska Publishing 2011) collective edited with Sophie Morin Delerm, "La stratégie du propriétaire" (Village Mondial Pearson 2012) with Nicolas Kachaner and Sophie Mignon followed by a trilogy on the resilience and sustainability of organizations , "L’éternité en héritage" (Economica, 2nd ed. 2016) with Isabelle Lamothe, "Entrepreneurs, magiciens and prophètes" (Hermann, 2019) with François Moreau and "La pierre et l’édifice" (Economica, 2022) with Erwan Nabat. He is also Honorary President of Bankruptcy Chamber at the Commercial Court of Paris, where he served until 2014, and actually board member of several family businesses.

Scientific articles

Books

Chapters in edited books

Proceedings

Scientific articles

L'Entrepreneuriat familial : un champ en devenir

Management International, Fall 2009, vol. 14, n° 1, pp 5-10, (in coll. with A. Fayolle, L. Cadieux, L. Bégin)

Pérennité organisationnelle et transformation

Revue Française de Gestion, April 2009, n° 192, pp 113-126,

Entreprendre, c'est aussi reprendre

Cahiers d'économie de l'innovation, July 2007, vol. 1, n° 16,

Modeling Commercial Processes and Customer Behaviors to Estimate the Diffusion Rate Of New Products

Journal of Systems Science & Systems Engineering, 3 February 2004, vol. 14, n° 4, pp 436-453, (in coll. with A.F. Ng, D. Krob)

Books

Innovation et création d'entreprise de l'idée à l'organisation, Alain Bloch, Sophie Morin Delerm (Eds)

Editions ESKA

Les conduites de repreneuriat : réussir la reprise et la transmission d'entreprise

Economie et Société, Presses de l'ISMAE (in coll. with O. Germain )

Encyclopédie Vente et Distribution

Editions Economica (in coll. with A. Macquin )

De l'idée au marché. Innovation et lancement de produits

Vuibert (in coll. with D. Manceau )

Chapters in edited books

Stratégie concurrentielle et plan marketing

Le Marketeur, Les Nouveaux Fondements Du Marketing, C. Michon, A. Pearson

Internet et les nouvelles technologies de l'information : quelles incidences sur les problématiques d'innovation des entreprises ?

De L'Idée Au Marché. Innovation Et Lancement De Produits, A. Bloch, D. Manceau, Vuibert

Psychopathologies entrepreneuriales

L'Art D'Entreprendre : Guide De La Création D'Entreprise, S. Birley, D. Muzyka, Financial Times et Editions Village Mondial

L'environnement politique et réglementaire en Europe

Marketing Européen : Stratégies Et Actions, R. de Maricourt et al., Publi-Union

Proceedings

Education

  • Fellows Program for Entrepreneurship Educators (SEE15), Price-Babson College - USA
  • Ph.D. Systeme d'information et Management, Université Paris Dauphine - France
  • Diplome de l'ecole Saint-Cyr, Ecole Militaire de Saint-Cyr - France

Academic appointments

Academic Responsibilities at HEC

  • 2022- Emeritus Professor HEC Paris

Scientific Activities

Membership in Academic or Professional Organisation

  • President du Conseil scientifique de l'Institut de Recherche Strategique de l'Ecole Militaire (IRSEM)
  • Administrateur de la Societe Francaise de Management
  • Co-Fondateur des "Georges Doriot International Days"
  • President du jury des trophes JPMorgan pour les Family Business

Editorial activities

  • June 2014- Member, Scientific Committee, Revue Internationale de Management et de Strategie

  • Conference organisation

  • Organisation des séminaires Création, Reprise, Redressement, Développement
  • Organisation du séminaire de vente Darty
  • Organisation du séminaire Ecole Navale : présence de MM. Daniel Bernard, Pierre Trouillet et Guillaume Poitrinal.
  • Organisation de la 1ère Journée de recherche HEC CRG CNAM « Innovation et Entrepreneuriat »
  • Organisation des 4ème Journées Georges Doriot, Montréal
  • Awards & honors

    • 2023 FNEGE label for his books "La pierre et l'edifice - Des flammes de Notre-Dame aux organisations hautement perennes , written with Erwan Nabat (Economica, 2022), and "Objectif Mars ! Petit manuel a l'usage des entrepreneurs qui revent de conquerir le monde", written with Bruno Martinaud (Pearson, 2022)
    • 2023 2023 best book award by the Academie des Sciences Commerciales, for "Objectif Mars ! Petit manuel a l'usage des entrepreneurs qui revent de conquerir le monde", written with Bruno Martinaud (Pearson, 2022)