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Associate Professor (Education Track)

Strategy and Business Policy

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Vincent Fraitot has over 25 years of experience managing new technologies, Digital and Data in international and multicultural organizations.

At HEC Paris, he holds the role of Scientific Director of the Master Data Science for Business, in partnership with Ecole Polytechnique. He is the Director of the Data for Management Certificate. He also manages the Digital Transformation Consulting Academy and has been co-creator and co-director of the Digital Transformation Certificate.

He is Managing the Natixis-X-HEC Chaire on "Data for banking".

His rich background offers him significant expertise that he shares in the classroom. After obtaining a Master of Science in Artificial Intelligence in Edinburgh, he contributed to the development of the High-Tech affiliate of a successful Software House. Positions as CIO and Organization Director for Europe in the international group, Pernod Ricard, provided him with strong operational experience in New Information and Communication Technologies.

An Executive MBA from HEC Paris provided him with invaluable expertise on business subjects and led to his co-founding a consulting firm to assist Managing Directors in their digital and Data projects, in particular in the Luxury sector.

He served as the Managing Director of vente-privee consulting, the consulting affiliate of, where he supported international brands and groups in their digital transformation, both in B2C and B2B. 

As a Partner at KéaEuclyd, a consulting company specialized in Digital Strategy, he helped top executives develop their businesses.

He has been an independent consultant in Digital and Data Strategy since Sept. 2017.

Vincent Fraitot teaches Digital Transformation, Data Science & Artificial Intelligence for Business, Business Models, Business Plan, eCommerce, Marketing and Digital Marketing as an Affiliate Professor at HEC Paris, where he teaches student in programs from the “Grande Ecole”, MBA, EMBA and Executive Education.


Référentiel des pratiques marketing et digitales (co-auteur)

Electronic Business Group


Référentiel des pratiques marketing et digitales (co-auteur)

Electronic Business Group


  • Executive MBA, HEC Paris - France
  • Masters Degree in Artificial Intelligence, ESIEE Paris - France
  • Master of Science in Artificial Intelligence, Heriot-Watt University et Edinburgh University - United Kingdom

Academic appointments

Academic responsabilities at HEC

  • 2020- Associate Professor (Education Track), Strategy and Business Policy HEC Paris
  • 2017-2020 Scientific Director Master Data Science for Business HEC Paris
  • 2018-2019 Affiliate Professor HEC Paris
  • 2013-2018 Affiliate Professor HEC Paris