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Bernard RAMANANTSOA

Distinguished Emeritus Professor

Strategy and Business Policy

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Biography

Bernard Ramanantsoa holds an Engineering degree from the "Ecole Supérieure d'Aéronautique de Toulouse", valedictorian of the Class of 1971. Valedictorian of the MBA graduating class of HEC in 1976, he obtained a Post-graduate DEA degree in sociology in 1987 and also a Ph.D. in management sciences from Paris-Dauphine University in 1991, and a further DEA in the history of philosophy from Paris-1 University in 1993. He is Chevalier of the Legion of Honor.

Initially lecturer at the "Ecole Supérieure d'Aéronautique" in 1971 and 1972, he became head of the Marketing Division, "Grandes Lignes" for the SNCF in 1972. A specialist on ethics and culture in the business place and himself advocate of an open-minded approach and a multi-cultural scope in the corporate world, he joined the HEC faculty in 1979 as professor of Business Strategy. He was head of HEC Paris from 1995 to 2015. He has lead the institution in their strides towards a decidedly international dimension, as well as added the CPA to the HEC label.

Very active in the scientific and professional community, Bernard Ramanantsoa was:

- Member of the Committee of the "Conférence des Grandes Ecoles"
- Member of the Board of the "Ecole de Paris"
- Member of the Evaluation Committee of Management Programs and Degrees for the French Ministry of Education
- Member of the Board of the HEC Foundation
- CEMS Chairman
- Vice-President of the European Foundation for Management Development
- Former Member of the Board of the APM (Association for Progress in Management)
- Member of the "Société Française de Management"
- Member of the Board of the "Ecole Nationale d'Administration Pénitentiaire" (ENAP)
- Member of the Board of the "Ecole Nationale Supérieure d'Aéronautique"

He is currently:

- Administrator of ANVIE
- Member of the AASCB International Committee
- Member of the Advisory Board, ESADE  in Barcelona
- Member of the Advisory Board, University of St-Gallen in Switzerland
- Member of the Advisory Board, School of Management of the University of Zhejiang in China

He is the author of numerous communications and publications in the field of business management. In particular, he received the Harvard Expansion Prize in 1989 for "Technologie et Stratégie d'entreprise" and the Prize from the "Académie des Sciences Commerciales" in 1983 for "Stratégie de l'Entreprise et Diversification". His latest published work, in collaboration with Y. Pesqueux, A. Saudan and J.C. Tournand, "Perspectives Philosophiques sur l'entreprise", appeared in 1999.

Scientific articles

Cinq règles pour se diversifier

Harvard L'Expansion, 1982, (in coll. with V. Mercier, J.-P. DETRIE)

Crise d'identité ou crise de légitimité

Revue Française de Gestion, September-October 1982, (in coll. with R. LAUFER)

La maîtrise de l'identité par la gestion du processus de focalisation : une nouvelle donnée stratégique ?

Direction et Gestion, July-August 1981, n° 4, (in coll. with C. Hoffstetter)

Books

Chapters in edited books

Proceedings

The impact of technology on corporate culture and power distribution

Conference on Strategic Management of Technology , 1987 , INSEAD

Vers une théorie sociologique ou managériale des organisations sportives

Actes des journées d'études de Strasbourg "Sciences sociales et sports - états et perpectives" , 1987 , Université des Sciences Humaines de (C. Thiery-Baslé)

Integration of technology in strategic planning: a problem of structure or identity ?

Proceedings, International Seminar on Strategic Management , 1986 , Paris

Essai de typologie des entreprises gagnantes

9e Congrès International de Planification d'Entreprise (publié dans les actes du Colloque "Réindustrialisation des Economies Occidentales et Stratégies d'Entreprises" (repris dans le nouvel économiste)) , 1983

Working papers

Scientific articles

A quoi servent les consultants ?

Sciences Humaines - Les Cahiers de l'ANVIE, 2 December 1996, n° 61, pp 32-35,

Conseil et éthique : la primauté des valeurs économiques

Ethique des Affaires, 2 December 1996, n° 4/5, pp 23-29, (in coll. with Y. PESQUEUX)

Conseil et éthique : la primauté des valeurs économiques

Ethique des Affaires, 2 December 1996, n° 4/5, pp 23-29, (in coll. with Y. PESQUEUX)

Un dirigeant-séducteur pour gérer le changement

Revue Française de Gestion, November-December 1996, n° 111, pp 143-151, (in coll. with V. Perret)

Books

Chapters in edited books

An Identity Study of Firm Mergers: The Case of a French Savings Bank

Case Method Research And Application, H. E. Klein (Ed.), Needham MA., WACRA, 7

Approche socio-économique du management stratégique

Management Stratégique Et Compétitivité, M. Ingham (Ed.), Editions De Boeck, Bruxelles

L'apprentissage organisationnel : Eléments pour une discussion

Savoir Pour Agir. Comment Surmonter Les Obstacles À L'Apprentissage Organisationnel, C. Argyris, InterEditions, Paris

L'évolution identitaire des entreprises

Identité Et Culture En Entreprise, P. Denoun (Ed.), Publications de l'Université Paris 7 - Denis Diderot, 129-140

Proceedings

The impact of technology on corporate culture and power distribution

Conference on Strategic Management of Technology , 1987 , INSEAD

Vers une théorie sociologique ou managériale des organisations sportives

Actes des journées d'études de Strasbourg "Sciences sociales et sports - états et perpectives" , 1987 , Université des Sciences Humaines de (C. Thiery-Baslé)

Integration of technology in strategic planning: a problem of structure or identity ?

Proceedings, International Seminar on Strategic Management , 1986 , Paris

Essai de typologie des entreprises gagnantes

9e Congrès International de Planification d'Entreprise (publié dans les actes du Colloque "Réindustrialisation des Economies Occidentales et Stratégies d'Entreprises" (repris dans le nouvel économiste)) , 1983

Working papers

Education

  • DEA d'Histoire de la Philosophie, Université Paris I Panthéon Sorbonne - France
  • Doctorat en sciences de gestion (Ph.D. in Management), Université Paris Dauphine - France
  • DEA de Sociologie, Université Paris Diderot - France
  • Diplome du MBA d'HEC - Major de promotion, HEC Paris - France
  • Ingenieur de l'Ecole Nationale Superieure de l'Aeronautique - Major de Promotion, Ecole Nationale Supérieure de l'Aéronautique de Toulouse - France

Academic appointments

Academic Responsibilities at HEC

  • 2015- Distinguished Emeritus Professor, Strategy and Business Policy HEC Paris

Scientific Activities

Membership in Academic or Professional Organisation

  • President du groupe de travail anime par France Strategie sur loffre francaise denseignement superieur a letranger
  • Member of the Committee of the Conference des Grandes Ecoles
  • Member of the Board of the HEC Foundation
  • Administrator of ANVIE
  • Member of the Societe Francaise de Management
  • Member of the Awarding Body of EQUIS Accreditation System
  • Chairman, CEMS (Community of European Management Schools)
  • Membre du Conseil de Perfectionnement de l'Ecole Navale
  • Membre du Conseil de Perfectionnement de l'Ecole Speciale Militaire de Saint-Cyr (ESM)
  • Member of the Advisory Board of the University of St Gallen (HSG)
  • Member of the Advisory Board of the University of St Petersbourg
  • Member of the Advisory Board of Fondation Getulio Vargas
  • Member of the Board of EuropaNova
  • CEIBS Academic Council Member

Editorial activities

  • Chroniqueur au Figaro Entreprises depuis 2004

  • Awards & honors

    • 1989 Prix Harvard l'Expansion pour Technologie et Strategie d'Entreprise 1989
    • 1983 Prix de l'Academie des Sciences Commerciales pour Strategie de l'entreprise et diversification 1983