Students and Faculty
Luxury Management Summer Program

56%
Women
51
Nationalities represented
50%
Student nationalities outside of Europe
22
Average age
48%
Post-bachelor's level
28%
Non-business background
(not Business, Management, Finance or Economics)
*Total Summer School 2025 Profiles
Some Students' Home Academic Institutions in 2025
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Students
An HEC experience is an exceptional experience. An institution where dreams are not only encouraged but built upon; the HEC Paris Summer School is where unparalleled academia unleashes industry level impact.
My motivation to apply for a Summer course...
Summer School
Luxury Management
Attending the HEC Paris Luxury Management Summer Program was a truly transformative experience that exceeded my expectations in every way.
THE PROGRAM
The program's unique blend of academic rigor, industry insights, and cultural immersion provided me...
Summer School
Luxury Management
From the moment I arrived at HEC Paris, I was impressed by the campus’s embodiment of both tradition and innovation, much like the luxury brands I was about to study. The Luxury Management Summer Program provided a unique opportunity to delve into...
Summer Program
Luxury Management
Luxury isn’t a logo, a label, or a bag. It’s a peek into someone’s dream and the desire to make that dream yours.
This perspective shift is a culmination of the precious exchanges I had with a hugely diverse crowd of individuals while attending the...
Summer Programs
Luxury Management
The luxury industry is a fascinating one and delving into its multifaceted complexity is just as intriguing. However, to grasp the underlying rationale, it needs to be understood from the inside - and that's what this program is about.
I am currently...
Summer School
Luxury Management
Luxury is a world on its own and is so different compared to traditional marketing theories I have learned in my past studies and education.
Upon completing my Bachelor’s in Business Administration, and thereafter my Master’s in Marketing with Summa...
Summer School
Luxury Management
As someone deeply passionate about the Fashion industry, attending this program at HEC Paris has been an exceptional experience. The comprehensive approach has equipped me with a solid foundation to excel in the luxury industry and achieve my career...
Summer School
Luxury Management
Academic team
Academic Director, Affiliate Professor,
Marketing Department HEC Paris
Anne Michaut received a Ph.D. in Social Sciences from Wageningen University, where she also received a M.Sc. degree in Marketing and Consumer Behavior. Prior to joining HEC Paris, she worked on innovation process methods and new product adoption processes at Unilever, which funded her PhD research.
Her current research interests are in the field of luxury, focusing on the perception of luxury, sustainable development, entrepreneurship and client experience.
At HEC Paris, Michaut's teaching covers varied topics about Luxury Management as well as Innovation Marketing. She has collaborated with multiple companies in her teaching, such as L’Oréal, McKinsey & Company, Orange, Michelin, AT Kearney, Kering and LVMH.
Her work has been published in Journal of Product Innovation Management, Journal of Brand Management, or Journal of Brand Strategy, and she has contributed to edited books.
She was the Academic Director of the Advanced Management Program in Fashion and Luxury, jointly developed with IFM and Tsinghua SEM in China (2008-2015). She is now the Director of the LVMH Academic Chair; she works on developing HEC Paris’ excellence in teaching in the field of Luxury.
Previous Guest Speakers
- Franck Asenkat, KEY SPEAKER - Creative Director Bartley Paris, HEC Paris lecturer
- Corinne Dauger, Creative Strategy Consultant, HEC Paris Affiliate Professor
- Martine Naman, CEO Rainbow Gems and former president of the the National Institute of Gemology of France
- Laure du Pavillon, Co-founder of Paris Good Fashion, former Director of Communication @ Christian Lacroix
- Michel Chevalier, Marketing professor, former President of Parfums Dusita, HEC Paris & Harvard graduate
- Laurent Delporte (HEC 2001), Managing Director of Delporte Hospitality, French luxury hotel expert.
- Georges-Edouard Dias (HEC 1983), Expert in digital and big data. Co-Founder and Chief Strategy Officer of QuantStreams. Former Chief Digital Officer at L’Oréal.
- Jean-Noel Kapferer (HEC 1970), Emeritus Professor at HEC Paris Marketing Department, an active consultant to leading international corporations on brand strategy, speaker for conferences and executive seminars worldwide.