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Rodolphe DURAND

Professor

Strategy & Business Policy

 Profile picture

Biography

Rodolphe Durand joined HEC Paris in 2004 and currently is the HEC Foundation Chaired Professor of Strategy at HEC-Paris and the academic director of the Society and Organizations Center which he launched in 2009. Previously, he chaired the Strategy & Business Policy department (2009-2013), served as the MSc in Strategic Management’s Academic Director (2012-2015), and was Visiting Professor at New York University (Stern Business School, 2011), Cambridge University (Judge Business School, 2011) and London Business School (2013), and Visiting Scholar at Harvard Business School (2012). 
Rodolphe’s primary research interests concern the sources of competitive advantage and the interplay between the cognitive and normative determinants of organizations’ performance. Why do organizations supersede rivals? Can new norms, interests, and behaviors (such as Corporate Social Responsibility and inclusive business) bring an advantage to firms and diffuse in markets? Should firms and organizations really innovate or rather conform to established logics to be successful?
For his work on these questions that integrate research streams from sociology, philosophy, and management, Rodolphe received the American Sociological Association’s R. Scott Award in 2005, the European Academy of Management/Imagination Lab Award for Innovative Scholarship in 2010, and was inducted Fellow of the Strategic Management Society in 2014.
Beyond his publications in journals including American Journal of Sociology, Academy of Management Review, and Strategic Management Journal, Rodolphe is also a prolific author of books where he puts in perspective the decline of ideologies, the evolution of capitalism, and the new foundations of management, notably: Organizational Evolution and Strategic Management (Sage, 2006), The Pirate Organization: Lessons from the Fringed of Capitalism (co-authored with JP Vergne, Harvard Press, 2013), and Organizations, Strategy, and Society: The Orgology of Disorganized Worlds (Routledge, 2014).

Scientific articles

À la découverte du lien organisationnel : avez-vous lu A. O. Hirschman ?

Management International, Winter 2018, vol. 22, n° 2, pp 9-12, (in coll. with A. BLOCH, H. DUMEZ, A-C. MARTINET)

Family Firms in the Ownership Network: Clustering, Bridging, and Embeddedness

Entrepreneurship: Theory and Practice, Forthcoming,

Product Categories as Judgment Devices: The Moral Awakening of the Investment Industry

Organization Science, Forthcoming,

Willing and Able: A General Model of Organizational Responses to Normative Pressures

Academy of Management Review, Forthcoming,

CSR Needs CPR: Corporate Sustainability and Politics

California Management Review, aout 2018, vol. 60, n° 4, pp 5-24

Categorizing Institutional Logics, Institutionalizing Categories: A Review of Two Literatures

Academy of Management Annals (The), June 2018, vol. 12, n° 2, pp 631-658

Differential Firm Commitment to Industries Supported by Social Movement Organizations

Organization Science, January-February 2018, vol. 29, n° 1, pp 154-171

From Categories to Categorization: A Social Perspective on Market Categorization

Research in the Sociology of Organizations, 2017, vol. 51, pp 3-30

Books

Chômage et relance de l'emploi - Le point de vue des entreprises

Economica

Strategor - 7e édition

Dunod, Paris

Organizations, Strategy and Society: The Orgology of Disorganized Worlds

Routledge, New York

La désorganisation du monde

Le Bord de l'Eau

L'organisation pirate

Le Bord de l'Eau

L'organisation pirate

Le Bord de l'Eau

Stratégie, structure, décision, identité : politique générale d'entreprise

Dunod, Paris

Organizational Evolution and Strategic Management

Sage Publications

Stratégie, structure, décision, identité : politique générale d'entreprise

Dunod, Paris

Guide du Management Stratégique

Dunod, Paris

Chapters edited in books

Advancing Category Research: Theoretical Mapping and Under-Researched Areas

The Sage Handbook Of Organizational Institutionalism, 2Nd Ed., R. Greenwood, C. Oliver, T. Lawrence, & R. E. Meyer, Sage Publications

(Un)Great Expectations- Effects of underestimations and self-perception on performance

Handbook Of Research On Foresight And Strategy, L. Costanzo (ed.), Edward Elgar Publishing

Practical wisdom and emotional capability as antecedents of organizational accountability in revolutionary change processes

Research On Emotion In Organizations, N. Ashkanasy, W. Zerbe, C. Hartel (Eds), Emerald Group Publishing Limited

Construire son statut, un atout stratégique

L'Art Du Management 3, HEC Paris, Dunod, Paris, 349-353

Can illusion of control destroy a firm's competence? The case of forecasting ability

Strategic Foresight, H. Tsoukas, J. Shepherd (eds), Blackwell, Oxford, 109-130

Performance de l'entreprise, sélection économique, et liberté individuelle

La Performance, Une Nouvelle Idéologie ?, B. Heilbrunn (ed), La Découverte, 121-133

Théorie des options réelles et développement stratégique

Développement De L'Organisation, Nouveaux Regards, R. Durand (ed.), Economica, 37-55

Théories de la sélection et développement organisationnel

Développement De L'Organisation, Nouveaux Regards, R. Durand (ed.), Economica, 17-36

Transactions, Ressources, et croissance de la firme

Regards De La Stratégie Sur L'Economie Des Coûts De Transaction, P. Joffre, O. Germain (eds), Vuibert, 111-127

Analyse par les ressources de la performance des entreprises françaises

Le Management Stratégique Des Compétences, B. Quélin, J. L. Arrègle (Eds), Ellipses, 83-127

Proceedings

Le management en crise. Crise du contrôle de gestion ?

Actes du Colloque Sciences de Gestion et Problèmes de l'Emploi, IAE de Lille , 1994 (A. Solé, A. SOLE)

L'inexprimable besoin des managers - entreprise et sens

Actes du 4e Congrès de l'AGRH, Groupe HEC , 1993 (A. Solé, A. SOLE)

The art of getting things done by groups of people: management control through Simon's theory

Actes du XIVe Congrès de l'EAA (European Accounting Association) , 1993 , Turku (A. SOLE)

L'évolution des tableurs, compte-rendu des Journées Le management assisté par ordinateurs et micro-ordinateurs

JIIA , 1983

A model of organizational symbolism: Understanding the different shades of green

76th Annual Meeting of the Academy of Management, AOM 2016 , 2016 , Anaheim , Meeting Abstract Supplement , 13999 (O. HAWN, I. IOANNOU)

Firm Density, Social Movement Support, and Government Endorsement of Nascent Industries

Substitutive vs. Additive Attention to Demands Explaining Unequal Practice Implementation in MNEs

Multinational Law Firm Ratings and Performance

Social Consensus in Multiple-Audience Context: People’s Complaints to Illegitimate Advertising

Organizational Response to Public Attacks of Rivals: A categorization perspective

Academy of Management Annual Meeting Proceedings , 2012 (J.-P. VERGNE)

Knowledge Sharing in Organizations: Inviting Ethics and Emotion to the Banquet

Comment envisager l'évolution économique sans concevoir une firme évolutionniste ? Contributions de la théorie des ressources à une théorie évolutionniste de la firme

Actes de la 6e Conférence Internationale de l'Association Internationale de Management Stratégique (AIMS) , 1997 , Montréal (B. QUÉLIN)

How can we conceive economic evolution without considering an evolutionary firm ? A resource-based contribution to an evolutionary theory of the firm

AIMS Proceedings , 1996 , 1 (B. QUÉLIN)

Successful Solution Deployment: How Manufacturing Firms can Leverage their Channel Partne

Successful Solution Deployment: How Manufacturing Firms can Leverage their Channel Partners

ISBM Academic Conference 2012 , 2012 , Boston (C. Renault, W. Ulaga, S. WORM)

Working papers

Case Studies

Is the LYDEC experience replicable?

This case describes how a services’ provider, LYDEC, entered the BoP market of Casablanca shanty towns step-by-step. First LYDEC entered as a sole player from 1997, which due to ill-adapted services and unreliable processes revealed to be an extremely costly initiative; then with government and local authorities support from 2005. In the second period, the strong public-private partnership enabled a better adaptation to customers’ need, a higher operational efficiency and limited investment costs. While GDF-Suez is nowadays envisaging replicating the initiative in other developing countries, students are asked to reflect on key success factors of the Moroccan initiative, ones that could be replicated, and issues that could arise in other institutional frameworks. , 2012 , Bottom of the Pyramid, Essential Services, Public Private Partnerships, Scalability, Replicability , SnO

ANTALIS-MAP (B): Merging and Post-acquisition Management

Antalis is a company working as a major player in the B-to-B distribution in Europe. In 2007, Antalis took control over its competitor MAP to become #1 in the paper distribution industry. This key strategic move allows it to expand its geographical coverage, rationalize its warehouse and distribution network, and benefit from economies of scale. In a mature industry, and knowing a steady decline in demand, this acquisition demonstrates the benefit of a strategy focused on the size and complementarity of activities. It prepares the company Antalis better than its direct competitors in the industry knowing turbulence since. , 2012 , Post acquisition , Implementation , Restructuring , Corporate Identity and Culture , SnO (http://www.ccmp.fr/collection-hec-paris/cas-antalis-map-b-merging-and-post-acquisition-management-2)

Scientific articles

À la découverte du lien organisationnel : avez-vous lu A. O. Hirschman ?

Management International, Winter 2018, vol. 22, n° 2, pp 9-12, (in coll. with A. BLOCH, H. DUMEZ, A-C. MARTINET)

Family Firms in the Ownership Network: Clustering, Bridging, and Embeddedness

Entrepreneurship: Theory and Practice, Forthcoming,

Product Categories as Judgment Devices: The Moral Awakening of the Investment Industry

Organization Science, Forthcoming,

Books

Chômage et relance de l'emploi - Le point de vue des entreprises

Economica

Strategor - 7e édition

Dunod, Paris

Organizations, Strategy and Society: The Orgology of Disorganized Worlds

Routledge, New York

La désorganisation du monde

Le Bord de l'Eau

Chapters edited in books

Advancing Category Research: Theoretical Mapping and Under-Researched Areas

The Sage Handbook Of Organizational Institutionalism, 2Nd Ed., R. Greenwood, C. Oliver, T. Lawrence, & R. E. Meyer, Sage Publications

(Un)Great Expectations- Effects of underestimations and self-perception on performance

Handbook Of Research On Foresight And Strategy, L. Costanzo (ed.), Edward Elgar Publishing

Practical wisdom and emotional capability as antecedents of organizational accountability in revolutionary change processes

Research On Emotion In Organizations, N. Ashkanasy, W. Zerbe, C. Hartel (Eds), Emerald Group Publishing Limited

Construire son statut, un atout stratégique

L'Art Du Management 3, HEC Paris, Dunod, Paris, 349-353

Proceedings

Le management en crise. Crise du contrôle de gestion ?

Actes du Colloque Sciences de Gestion et Problèmes de l'Emploi, IAE de Lille , 1994 (A. Solé, A. SOLE)

L'inexprimable besoin des managers - entreprise et sens

Actes du 4e Congrès de l'AGRH, Groupe HEC , 1993 (A. Solé, A. SOLE)

The art of getting things done by groups of people: management control through Simon's theory

Actes du XIVe Congrès de l'EAA (European Accounting Association) , 1993 , Turku (A. SOLE)

L'évolution des tableurs, compte-rendu des Journées Le management assisté par ordinateurs et micro-ordinateurs

JIIA , 1983

A model of organizational symbolism: Understanding the different shades of green

76th Annual Meeting of the Academy of Management, AOM 2016 , 2016 , Anaheim , Meeting Abstract Supplement , 13999 (O. HAWN, I. IOANNOU)

Firm Density, Social Movement Support, and Government Endorsement of Nascent Industries

Substitutive vs. Additive Attention to Demands Explaining Unequal Practice Implementation in MNEs

Multinational Law Firm Ratings and Performance

Social Consensus in Multiple-Audience Context: People’s Complaints to Illegitimate Advertising

Organizational Response to Public Attacks of Rivals: A categorization perspective

Academy of Management Annual Meeting Proceedings , 2012 (J.-P. VERGNE)

Knowledge Sharing in Organizations: Inviting Ethics and Emotion to the Banquet

Comment envisager l'évolution économique sans concevoir une firme évolutionniste ? Contributions de la théorie des ressources à une théorie évolutionniste de la firme

Actes de la 6e Conférence Internationale de l'Association Internationale de Management Stratégique (AIMS) , 1997 , Montréal (B. QUÉLIN)

How can we conceive economic evolution without considering an evolutionary firm ? A resource-based contribution to an evolutionary theory of the firm

AIMS Proceedings , 1996 , 1 (B. QUÉLIN)

Successful Solution Deployment: How Manufacturing Firms can Leverage their Channel Partne

Successful Solution Deployment: How Manufacturing Firms can Leverage their Channel Partners

ISBM Academic Conference 2012 , 2012 , Boston (C. Renault, W. Ulaga, S. WORM)

Working papers

Flipping the Coin: Strategy as Trade-off Resolution

Cahier de Recherche du Groupe HEC , 2015

Case Studies

Is the LYDEC experience replicable?

This case describes how a services’ provider, LYDEC, entered the BoP market of Casablanca shanty towns step-by-step. First LYDEC entered as a sole player from 1997, which due to ill-adapted services and unreliable processes revealed to be an extremely costly initiative; then with government and local authorities support from 2005. In the second period, the strong public-private partnership enabled a better adaptation to customers’ need, a higher operational efficiency and limited investment costs. While GDF-Suez is nowadays envisaging replicating the initiative in other developing countries, students are asked to reflect on key success factors of the Moroccan initiative, ones that could be replicated, and issues that could arise in other institutional frameworks. , 2012 , Bottom of the Pyramid, Essential Services, Public Private Partnerships, Scalability, Replicability , SnO

ANTALIS-MAP (B): Merging and Post-acquisition Management

Antalis is a company working as a major player in the B-to-B distribution in Europe. In 2007, Antalis took control over its competitor MAP to become #1 in the paper distribution industry. This key strategic move allows it to expand its geographical coverage, rationalize its warehouse and distribution network, and benefit from economies of scale. In a mature industry, and knowing a steady decline in demand, this acquisition demonstrates the benefit of a strategy focused on the size and complementarity of activities. It prepares the company Antalis better than its direct competitors in the industry knowing turbulence since. , 2012 , Post acquisition , Implementation , Restructuring , Corporate Identity and Culture , SnO (http://www.ccmp.fr/collection-hec-paris/cas-antalis-map-b-merging-and-post-acquisition-management-2)

Education

  • Habilitation a diriger des recherches (Qualified Research Supervisor), Strategy and Business Policy , Université Jean Moulin Lyon 3 - France
  • Master of Philosophy with top honors , Université Paris Sorbonne Lettres et Civilisations - France
  • DEA de Strategie et Management , Université Paris Ouest la Défense - France

Academic appointments

Academic responsabilities at HEC

  • 2018- "Joly Family Endowed Chair In Purposeful Leadership" Chair Holder
  • 2015- "4 F" "Family Firms For the Future" Chair Holder
  • 2010- « Business and sustainability » Professor
  • 2009- Création du Centre de recherche SnO (Society n' Organizations)
  • 2009- Professor, Strategy and Business Policy
  • 2004- Member of GREGHEC (CNRS)

External Academic Responsabilities

  • 2007-2008 Visiting professor
  • 1999-2004 Professor, Strategy Department
  • 1998-1999 Visiting Assistant Professor
  • 1997-1998 Visiting Assistant Professor

Scientific Activities

Membership in Academic or Professional Organisation

  • Member, European Group for Organization Studies (EGOS)
  • Member, Academy of Management (AOM)
  • Member, Strategic Management Society (SMS)
  • Member, Association Internationale de Management Strategique (AIMS)
  • Member, European Academy of Management (EURAM)
  • Membre permanent de la Commission Contrats de societe au Club des juristes

Editorial activities

  • Member, Scientific Committee, Business Digest
  • Editorial Board member for Academy of Management Review (2011- ), Journal of Management Studies (2007- ), Organization Studies (2009- ), Strategic Management Journal (2007- ), Strategic Organization (2008- ), and Long Range Planning (2008-2011 )
  • Reviewer for Strategic Management Journal, Academy of Management Journal, Academy of Management Review, Organization Science, Organization Studies, Journal of Management Studies, Long Range Planning, Revue Francaise de Gestion, M@n@gement among others
  • 2011- Les mouvements sociaux, organisations et strategies - Revue Francaise de Gestion, octobre 2011, Editors: D. Golsorkhi, H. Bergeron, P. Castel, R. Durand, B. Leca
  • 2006- Associate Editor, Scandinavian Management Journal
  • 2006- Associate Editor, European Management Review

  • Conference organisation

  • Organizer of tracks for the EGOS conference - "Space as an Organizational Resource", Lyon
  • President of the AIMS Scientific Committee
  • Program Track Director for the Track "Competitive Strategy" at the 2008 SMS Annual International Conference in Cologne
  • Coorganisateur des Entretiens de Paris, les Echos, INPI HEC
  • Organizer of tracks for the EGOS conference
  • Organizer of tracks for the EGOS conference - "Pushing old legitimacies clown the stairs", Copenhagen
  • Chair of the Euram Scientific Committee
  • 2017-2017 Annual conference "Alliances for cities in transition", co-organised by the Centre Society & Organizations (SnO) of HEC Paris and Association of Alumni
  • 2017-2017 Co-organizer of the 3rd edition of the SnO Research Day
  • 2016-2016 Organizer of the conference Finance4Good : How can Finance help address the main challenges of our global society?
  • 2016-2016 Co-organizer of the 2nd edition of the SnO Research Day
  • 2016-2016 Organizing Committee of the VIIIth Medici Summer School in Management Studies, "Organizational Bases of Inequality", Paris
  • 2015-2015 Organizing Committee of the VIIth Medici Summer School in Management Studies "Social Valuation in Organizational, Interpersonal, and Market Contexts", Bologne
  • 2015-2015 Organisateur SnO & Golden Conference “Towards a Sustainable Economy”
  • 2015-2015 Co-organizer of the 1st edition of the SnO Research Day
  • 2014-2014 Organiser of the VIth Medici Summer School, "Deviance and Deviants in Organizational Research", Florence
  • 2013-2013 Organiser of the Vth Medici Summer School in Management Studies, "Internationalization Strategies: old questions, new contexts", Florence
  • 2013- Organizer, Social Business Conference : 10e anniversaire
  • 2011-2011 Co-organizer, Conference "Coordination within and among Organizations"
  • 2010- Co-organizer, Conference "Society and Organizations: From routines to movements - and back", HEC Paris, Rouen Business School, Centre de Sociologie des Organisation, Sciences Po
  • 2007- Co-organizer and Academic Committee Chair of EURAM 2007 (European Academy of Management) held in Paris
  • 2007-2007 Co-organisateur de la conférence Les Echos-INPI-HEC sur la propriété industrielle
  • Awards & honors

    Membership in Academic or Professional Organisation

    • 2017 HEC Foundation Award of the Best researcher
    • 2016 2016 Best Paper Award, ARCS (Alliance for Research in Corporate Sustainability) for the paper "A Model of Organizational Symbolism: Understanding the Different Shades of Green"
    • 2016 2016 Emerald Citation of Excellence for "Category stretching: Reorienting research on categories in strategy, entrepreneurship, and organization theory", Journal of Management Studies, 50(6), 1100-1123, Durand, R., Paolella, L. (2013)
    • 2014 Fellow of the Strategic Management Society
    • 2012 Prix du Chercheur de l'annee, Fondation HEC
    • 2010 European Academy of Management, Imagination Lab award for Innovative Scholarship
    • 2010 Emerald Management Reviews Citation of Excellence 2010 pour l'article Causation, counterfactuals, and competitive advantage, Strategic Management Journal, 30: 1264-1284
    • 2009 HEC Foundation - award for best paper published by HEC faculty member - "Do science and money go together ? The case of French Biotech industry", Strategic Management Journal, 2008, vol. 29, n 12
    • 2006 Fondation HEC, award for best paper published in 2006 by HEC faculty member
    • 2005 R. Scott Award 2005 for best paper (ASA, OOW division, 2005)
    • 1999 Winner of "Best Young French Researcher Award", AIMS
    • 1998 Finalist of "Best Dissertation Award", HEC
    • 1993 Best Research Paper, Ernst and Young Award
    • 1992 HEC Dean Award