Articles
Tech & AI
Strategy & Leadership
Giving Humans the Final Say Can Make AI Decisions Worse
When algorithms outperform experts, human oversight may protect legitimacy... but it may also simply restore the errors AI was meant to correct.
Geopolitics & Public Affairs
Why Legitimacy Is a Business Imperative
Julien Jourdan’s research explores how geopolitical disruptions and moral scrutiny expose firms to legitimacy risk, forcing strategic realignment.
The Promise of AI in HR Undermined by Imperfect Data and Fragile Trust
Poor data quality, bias, weak oversight, and shallow applications undermine AI’s impact in recruitment, training, and engagement, as revealed by research from Françoise Chevalier.
Economics & Finance
AI Set to Reshape Private Equity Workflows and Jobs
HEC Professor Thomas Åstebro explores how AI is transforming private equity deal-making, and why it could trigger an industry-wide shakeout.
Sustainability & Society
The Uncertain Promise of Human Rights in Sports
Caster Semenya’s case exposes contradictions between science and fairness in sports, and how the West still exoticizes bodies from the Global South.
Why Legal Protections Alone Can’t Ensure Inclusion
Laws against discrimination exist across Europe, but do they actually create inclusive workplaces? HEC Professor Matteo Winkler suggests some answers.
Brands & Behaviors
Assertive Language Can Overcome Gendered Brand Bias
Research by HEC Paris Professor Tina M. Lowrey explains that brand representations put off male shoppers, unless marketers use confident language that disrupts stereotypes.
Disagreeable Content Drives Virality
Haris Krijestorac’s research reveals that videos with confrontational tones are more likely to go viral, offering new insights for digital marketers.
