Business Marketing has been greatly impacted by the digital revolution. Today's Marketing divisions have to place connected clients at the … both the fundamentals and the latest techniques in Marketing, and develop your analytical and strategic skills …

… Sustainability Marketing … Dates for 2025 to be confirmed. The application … striving to meet those commitments.  Brand Purpose Marketing has become of paramount importance.  It involves … on best practices, you will analyze the important role of Marketing in maximizing sustainability awareness and …

L. J. Shrum is Professor of Marketing at HEC Paris. He holds a Ph.D. in Communications … behavior. His research has appeared in leading journals in marketing, psychology, and communication, including Journal …

… Marketing Strategy … Develop a differentiating and relevant … attractiveness and foster customer loyalty. Drive the marketing and sales strategy by designing a healthy … maximise profit. Analyze strategic risks and adjust your marketing plan accordingly. Optimize marketing performance …

… gain insight to build and execute a powerful, sustainable marketing strategy. Contact us …

… Her longstanding track record as an executive educator in Marketing and International Marketing spans North America, Europe, and Asia, earning … in the field, including the Journal of International Marketing, Business Horizons, International Business …

HEC Paris is proud to announce that the MSc in Marketing  has been ranked first worldwide again this year. …

… Daniel Halbheer , Associate Professor of Marketing and holder of the FII Institute chair on “ … Rigor & Relevance Research Award by the Swiss Academy of Marketing Science.   …

… is an Affiliate Professor at HEC Paris where he teaches marketing and digital strategy in Executive Education … HEC Paris Executive Education custom programs on digital marketing. François holds a Master degree from NEOMA … Business School in France. His areas of expertise include marketing strategy and innovation (Blue Ocean Strategy, …

HEC Paris Marketing Research Camp 2023   The Annual Marketing Research Camp will take place on Friday, November …