… Global Executive Master In Management (GEMM) Majeure Marketing Sales Business Development Global Executive …

… Alliances Between Rival Firms 11719 … Challenges in Marketing Socially Useful Goods to the Poor 13527 … …

… at HEC. She is particularly interested in all aspects of marketing that interact with innovation, brands & …

… International Marketing … Master in Management … Globalization, …

… , Journal of Business Ethics , Journal of the Academy of Marketing Science ,  Journal of Management Studies ,  …

… organization, management, innovation, consumer behavior, marketing, customer relations, logistics, and on the …

… Video (Responsive, autoplaying)."]} … Master in Marketing …

… Sciences … Associate Professor (Education Track) of Marketing … Professor of Finance, HEC Paris … Professor of …

From Oscar buzz to Google Maps clicks, signals and platform rules reshape expectations and behavior. 

… Her recent work deals with problems on the interface of marketing and operations and service system design in …