Can You Really Learn To Be Creative?

Creativity is teachable. Learn how environment, practice, mindfulness, and social validation help individuals and teams generate novel, useful ideas.

October 31st, 2022

47 minutes

Key findings

Creativity is defined as generating ideas that are both novel and useful; anyone can develop it with the right approach.
Environment and culture critically influence creative performance; trust, kindness, and protected creative time matter.
Practice, experimentation, and social validation enhance creativity; collective intelligence often exceeds individual capability.
AI aids creativity but cannot replace human originality; combining data rigor with creative risk-taking is essential.

Youtube

Anne Laure Sellier is the Cartier-Chaired Professor of Creativity and Marketing at HEC Paris. Anne Laure Sellier's current research interests are in the area of time perception influences on decision-making, creativity, self-regulation, self-control, consumer happiness, cognitive biases, and...

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