Executive Certificate
MUST - Management d’une Unité Stratégique - Paris
- Paris – Jouy-en-Josas Campus
- Jan 19 2026
- 12 days
- French
- 17900 €*
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Executive Certificate
Strategy in the c-suite Strategy in the c-suite
In today's fast-paced business environment, exceptional leaders distinguish themselves by crafting, adapting, and executing winning strategies—an essential skill that cannot be delegated. Many companies struggle with unclear strategies and lack the capability to implement them effectively, leading to growth challenges, price wars, and competitive disadvantages. Executives must prioritize defining and implementing strategy to drive their organizations forward. The Strategy in the C-Suite program is designed to empower top executives with the knowledge, tools, and skills necessary to master strategic leadership. Based on the acclaimed STRATEGOR approach and facilitated by HEC Professors, this program covers Business Strategy, Corporate Strategy, and Strategy Implementation.
Place(s):
Paris – Jouy-en-Josas Campus
Duration:
12 days
Format:
In-class
Next start(s):
Nov 24 2025
Language(s):
English
Cost:
18 400 €*
Objectives
- Enhance understanding of business and corporate strategy formulation.
- Equip top executives with advanced tools and frameworks for strategy formulation and decision-making.
- Develop skills for effective strategy implementation.
Program
Designing winning strategies:
• Master the fundamentals of business strategy to build lasting competitive advantage
• Define powerful and differentiated market positioning in rapidly evolving ecosystems
• Drive strategic innovation to reshape your industry before disruption hits
• Leverage AI and data to sharpen decision-making and business foresight
• (Re)design bold, resilient business models that thrive in the age of AI – from exploitation to future-proof exploration
• Embed ESG as a core pillar of strategic value creation for sustainable impact
Building sustainable growth:
• Deepen your mastery of corporate strategy and the value creation levers at your disposal
• Lead mergers, acquisitions, and alliances to accelerate strategic ambitions
• Optimize outsourcing and external growth to boost agility and competitiveness
• Balance financial returns and societal responsibility to create long-term value
From vision to execution:
• Turn strategy into action through concrete, measurable outcomes
• Mobilize and inspire leadership teams to drive lasting organizational change
• Align structure and culture for execution excellence
• Master strategic performance tools such as Balanced Scorecard & KPIs
• Apply your learnings to real-life strategic projects co-developed during the program
1min38s
Watch the program overview
Capitalization
The program is eligible for capitalization towards the: "GEMM General Management "
Profile
Who is this program for? Is it right for you?
Participant Profile
- Functional Leaders CEO-s
- Business Unit leaders
- Start-up founders
- Functional leaders (Operations, Finance, Marketing, Supply Chain, Purchasing, R&D…),
Prerequisites and Admission Criteria
Our program is designed for all executives, senior managers, and functional or operational leaders with at least 5 years of professional experience.
Faculty
Elda SIMONASKA
Associate Professor, HEC Paris
As a leader, defining and executing a winning strategy is essential. The Strategy in the C-Suite program equips you with key tools and methods, including the STRATEGOR approach, to effectively drive business and corporate strategy within your organization.
Learning methods & Evaluations
The teaching method is based on theoretical courses, digital learning, practical cases, interactive sessions, role plays, coaching.
COACHING: The program includes coaching sessions in order to enhance leadership development and personal growth. It is a structured yet personalized process, aimed at fostering effective leaders capable of driving positive change within their organizations.
This is an active pedagogy that emphasizes exchange and the appropriation of concepts and methodologies through cases and practical workshops, conducted in teams. Strategic reflection is prioritized before any marketing decision, fostering a greater sense of perspective.
Admission
Would you like to submit your application?
We invite you to:
1. Contact our training consultant, who will guide you through the admission process.
2. Then, complete your application on our platform by clicking the button below:
This program is accessible to individuals with disabilities. Please contact us to discuss any additional needs or to obtain the Public Accessibility Register.
Tuition Fees and Funding
The program fee includes tuition and meal costs during training hours (lunch and breaks).
Not included: Dinners (except in specific cases), transportation costs, and accommodation costs (except in specific cases).
Funding Options: Depending on your profile and chosen program, several solutions may be available to you. Visit our funding section for more information.
Download the brochure
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