HEC in the press

Anne-Valérie Corboz, associate dean of executive education at HEC Paris, agrees that coronavirus upended the business model. Executive training has traditionally been one of the least digitalised areas of business education, with most revenues earned from in-person courses, she says. “Having to move the entire portfolio online almost overnight was not easy. Covid-19 has forced a complete rethink on what we deliver — and how”, she says, in an interview with the Financial Times. 

Andrea Masini, associate dean for the MBA at HEC Paris, points out that online classes offer more flexibility for students and help draw high-profile guest speakers such as busy chief executives. “While the MBA will remain a residential program with a great emphasis on the in-person experience, it can certainly be complemented and enriched by digital pedagogy,” he says, in an interview with Find MBA. 

In France, in collaboration with large employers Renault, Air France, Accor and Jet Group, HEC Paris created a series of bespoke programmes called Rebooting Your Business for a New Normal, funded partly by the government’s Fonds National de l’Emploi (national employment fund) initiative. Two online-only programmes followed — Sustainability Transition Management and Data for Managers — to help companies tackle post-pandemic challenges, writes The Financial Times. 

Rodolphe Durand, academic director of HEC Paris' Society & Organizations Institute at HEC Paris, discusses the implication of the climate bill to be voted by the French Assembly on May 4th, on BBC 5 Radio. 

Anne-Sophie Chaxel is an award-winning marketing professor at HEC Paris. With nearly 70 nominations, she was also among Poets & Quants' highly nominated professors on this year’s list. Chaxel’s strong balance of teaching and research prowess is evidenced by two of her most recent recognitions. This past year, Chaxel received the Vernimmen Teaching Prize, which rewards the HEC professor who achieved the highest performance in teaching during the year across all disciplines and is based on a student vote. And she was also recognized as a 2019 Young Scholar by the Marketing Science Institute.

As the David Cameron furore underlines, lobbying is big business, fraught with risk. So why have universities shied away from it, asks HEC Paris European Law Professor Alberto Alemanno, in an op-ed for Times Higher Education. 

CEOs hold significant sway over the success of policies — especially CSR initiatives, writes HEC Paris Professor Georg Wernicke, in an op-ed for Changeboard. 

Habits are like routine. Our brain often switches subconsciously to auto-pilot mode. This 'habit loop', well detailed by behavioural neuroscientists, is also now better understood , allowing us to identify three principles which drive our minds and behaviours: social incentives (we care about how people see us), the immediate reward (we prefer a recognition now, rather than a theoretical one in the future)  and control monitoring (recording progress help us to adjust for the better), writes Mathilde Guillou, Pedagogic Director of HEC Global Organizations Executive Coaching program. 

Property has long held a special allure for investors. Part of the attraction lies in the theory that placing cash in bricks and mortar offers stable, long-term income that is tied to inflation. Yet what if real estate does not generate the returns that have previously been assumed? That is the conclusion reached in a new study led by HEC Paris professor Christophe Spaenjers.

Anu Ramanan, who is an astrophysicist by education and data and digital transformation professional, started her career in 2006 at Google as an account associate and ended up having an e-commerce startup called ‘NGO Marketplace’. It was during her entrepreneurial journey that she decided to pursue an MBA. She moved out of the world of academia into the corporate world through an MBA degree from HEC Paris in 2020. Anu chose the course and institute for various reasons – suitable course length, alumni community and curriculum, writes India's Education Times.