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Marieke Huysentruyt

Prof. Marieke Huysentruyt

Associate Professor - Strategy and Business Policy

Marieke Huysentruyt’s research and teaching concern the effectiveness of organizations at addressing today’s major societal challenges, like inequality and global warming. She has studied, among other topics: the effects of personal values, organizational culture and management practices on firm productivity (drawing on both experimental evidence and large-scale, cross-country panel data on social enterprises), the role of individual intrinsic and extrinsic motives in influencing the performance of nascent social entrepreneurs (using a field experiment), how empathy affects the success of corporate social initiatives (using field experiments). Marieke Huysentruyt’s is the academic director of the Social and Inclusive Business Center at the Sustainability & Organizations (S&O) Institute at HEC Paris.

Last Articles

Is Loneliness the Most Overlooked Economic Risk of Our Time?

Isolation, mistrust, and disconnection are fuelling inequality, weakening democracy, and eroding the foundations of prosperity. 

5 mn
Marieke Huysentruyt, Yann Algan

World Day of Social Justice: Why Value Sharing Can’t Wait

In an era of rising inequality and inflation shocks, companies are becoming frontline actors in shaping social justice.

11 minutes
Marieke Huysentruyt

Trust Is the Invisible Infrastructure of Prosperous Societies

Trust underpins economic performance, social mobility, and democratic legitimacy, yet remains largely invisible in public decision-making.

Marieke Huysentruyt, Yann Algan

Why Business Leaders Can’t Afford to Ignore the “S” in ESG

In this interview on their report, HEC Paris and S&P Global reveal why ignoring social metrics weakens ESG strategies — and what leaders must do to strengthen trust and accountability.

Marieke Huysentruyt, Bénédicte Faivre-Tavignot

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