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By some estimates, more than 80% of AI projects fail to deliver the value expected of them. For Vincent Fraitot, those failures explain very little: it is the successes that are readable, and what they reveal goes well beyond technology. The HEC Paris professor on what it takes to scale an AI ...

Companies rush to define their purpose, sure it will fire up their teams and lift results. Rodolphe Durand has spent ten years checking whether that was true. Few people are better placed to know: he holds the Joly Family Chair in Purposeful Leadership at HEC Paris, runs its Purpose Center, and has ...

Trust gets you in the room. It does not make you indispensable once the room gets more technical than you are. Radisha Silva, VP at J.P. Morgan in Geneva, saw that gap coming and went back to school to close it.

AI and geopolitical turmoil have convinced many executives that the future is too unpredictable to plan for. Laurence Lehmann-Ortega, strategy professor at HEC Paris and co-author of Strategor, argues the reverse: permanent crisis is precisely why strategy matters again, on one condition, that you ...

Executives want to know what happens next in Iran, in Washington, in the markets. Professor Jeremy Ghez argues that the real skill in a broken world is no longer predicting what happens next, but spotting which of the assumptions that made them successful have stopped working.

Strategy execution is a leadership problem, not a methodology problem. And it starts long before the plan is launched.

“What do I do on Monday morning when I get back to the office?” It all begins with this one simple question. It is the question that Emmanuel Coblence, Professor of Leadership and Academic Director of several custom programs at HEC Paris, uses to close every custom program.

For small and mid-sized companies, sustainability is not a moral luxury but a question of steering, resilience and, in time, of competitiveness. Carmen Bertojo has spent years proving it: first on the ground, then through research. Winner of the HEC Foundation's Award for best professional thesis ...

AI coaching tools promise to democratize access to coaching. What they can't promise is that what they deliver is actually coaching. 

Late 2025. A decisive year-end negotiation, a strategic internal decision-making chain, mounting pressure. A few weeks earlier, William Ast may have forced the issue: escalated, pushed harder, raised his voice by nature. This time, he did something different.