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Master's programs

Master in Marketing

#1 Master in Marketing Worldwide

Become a pioneer of marketing of the future and a expert in strategic thinking and disruptive management to tackle digital innovation and sustainable transition, with an entrepreneurial mindset.

Download a brochure

KEY FACTS

#1

Master in Marketing
QS rankings 2024

96%

Found employment within 3 months

98% 

Success Rate

€50K

Average Starting Salary

60%

in International Jobs

77%

International Students

Source : 2022 Graduation survey & Admission Statistics 2023 intake

Why join the Master in Marketing?

 

Selling point 1Get the #1 worldwide education in Marketing
From design-thinking and product development to data-driven analysis and decision-making, innovative business models, neurosciences, Marketing 4.0 or Sustainability-driven Marketing and Brand Management, capitalize on the latest and most topical knowledge in marketing.

 

Selling point 2Join the next generation of marketing leaders
Benefit from a perfect balance between hands-on teaching, experience and theoretical education. Master the frameworks and tools to innovate, pioneer new markets, develop innovative business models and leverage the digital, technological and sustainable disruptions

 

Selling point 3Access to the industry’s top players
Students work on a number of real-life business cases with leading partner companies (e.g. L’Oréal, Danone, LVMH, Procter and Gamble, BCG, McKinsey, GS1, Unibail Rodamco Westfield, Google , DDB …) in an international environment.

 

Selling point 4A customizable program
Customizable tracks enable you to tailor the program content to your professional ambitions and understand the impact of technology on marketing practices and all the latest trends in the marketing world

 

Selling point

Launch your startup company
You can become both marketing experts and entrepreneurs by joining the HEC-42 Startup launchpad and follow dedicated courses in entrepreneurship along with the marketing curriculum.

 

Selling pointIntensive career coaching
HEC Paris offers world-class career guidance through numerous workshops, mock interviews, and networking events.

 

Download a brochure

THE MASTER IN MARKETING EXPERIENCE

 

Discover the program through our videos: the Program Hack for a quick overview, the Study Trip that kicks off the academic year and the interview with an alumna “Made in HEC”.

 

 

A WORLD-LEADING PROGRAM

Ranked #1 out of 93 other global Master in Marketing (2024, QS ranking), HEC Paris upholds its reputation in a row as the top global Master’s program in Marketing. Perfect scores in Employability and Alumni Outcomes are testimony of this course’s ability to provide graduates with solid results in the ever-evolving world of marketing.

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Meet us

Summer school
Feb 27
2024

Webinar - Sustainability Marketing

English

Your Degree

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Our degrees are verified by the Verifdiploma, service in France and abroad.