Specializations: Test Your Startup Project Specializations: Test Your Startup Project
This Specialization enables participants to develop a better understanding of launching a new venture or taking over an existing one and the drivers of successful entrepreneurship.
ABOUT THE SPECIALIZATION
More and more HEC Paris Executive MBA students are thinking about committing themselves to a new venture, mainly as entrepreneurs (startups or takeovers), but also as investors or consultants.
The goal of this Specialization is to help participants to decide on their future activity and allow them to assess the robustness of their project. To successfully launch a startup, or take over an existing one, it is vital to master key areas of management such as marketing, strategy, HR and finance.
KEY EXPERIENCES
Some themes explored:
- Trends and Culture of Entrepreneurship
- The Art of Raising Capital
- Lean Startup
Why you should join this Specialization:
- You are thinking about committing to new business ventures as entrepreneurs, investors or consultants
- You want to successfully launch a startup, or take over an existing one
- You want to learn how to differentiate your business to ensure its success
Sample Courses:
• Start-up marketing • Team and Assets • Value Proposition & Business Model • Milestones & Finance