Time Is Meaningless Now

Anne-Laure Sellier, an associate professor of marketing at HEC Paris Business School, has done follow-up research on clock and event time. She’s found that people who live with event time feel more in control of their lives, while clock-timers feel the world as a disconnected and more chaotic place, because events are not related to one another or controlled by human agency or will, but by their time, and can be shuffled and rescheduled without regard to one another.