Skip to main content

Romain Laufer

Emeritus Professor
Marketing

Romain Laufer is Professor Emeritus who joined the Marketing Department of HEC Paris in 1968. He is a member of the editorial committee of the journal Politiques et Management Public (Policies and Public Management) and the scientific board of the Collège International de Philosophie. He is coauthor of Marketing Democracy (Transaction Books, 1990) and Les Nouvelles Fondations de la Gestion (The New Foundations of Marketing; Vuibert, FNEGE Collection, 2nd edition, 2008).

HEC Prof Romain Laufer reading
Subscribe button for Knowledhe@HEC newsletter

Newsletter knowledge

A monthly brief in your email box and 3 issues of the book per year.

follow us

Insights @HECParis School of #Management

Follow Us

Support Research

Our articles are produced thanks to our reader's support